Communications Conversations

AUGUST 27, 2019

Now, you could say a lot of that digital media time is spent consuming traditional news media showing up in online and social channels (and you might be right), but another big piece of that is merely social content that is definitely not ruled by the AP Style Handbook. Technology has changed communication behaviors, too.

Handbook 131

Handbook Guidelines Print LinkedIn 131

PR Conversations

OCTOBER 1, 2020

The emergence of artificial intelligence (AI) technologies and systems in recent years has led to consideration of the role of the human in public relations. With reference to the rhizome, Eco (1986) foresaw the modern idea of digital encyclopaedia, Users navigate the web through hyperlinks, allowing a non-linear research process.

Publicity 70

Publicity Strategy Handbook Analytics 70

Stephen Waddington

AUGUST 27, 2018

Shirley Leitch and David Neilson challenge the rigid nature of the Excellence Theory in a chapter written for the Handbook of Public Relations[vii]. This is not the case in the era of the social web and I would argue never has been. Distribution is effected by web crawlers and search engines."

Communications 60

Communications Analysis Web Handbook 60

Stephen Waddington

JULY 10, 2017

When technology is applied to communication within an organisation it is typically to deliver improved profit rather than improved communication. Automated cold-calls, email spam, web copy written in corporate jargon, and my personal favourite “your call is important to us but we’re currently experiencing very high demand”.

Telecommunications 112

Telecommunications Handbook Transportation Community 112