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Ahead of the Academy Awards, Marketing Wisdom From the ‘Barbie’ Blockbuster

PRSay

The “Barbie” film is empowering women of all identities as they reclaim Barbie as a symbol of inclusivity. Ahead of the Academy Awards ceremony on March 10, when “Barbie” is up for several awards, including Best Picture, let’s reflect on the film’s marketing campaign to extract valuable insights for practitioners.

Film 127
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PR in 2015: The Trouble with Authenticity

Mark My Words

Beyoncé , rated as 2015’s most powerful female musician, hasn’t given an interview since 2013. Closer to home, the face (and facial hair) of Authenticity Politics Jeremy Corbyn is rewriting the rulebook by shunning headline interviews on Today and Marr in favour of ragtag rallies and vegetable shows.

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Maxim Behar in The Career show podcast

Maxim Behar

Yeah, that was the first form which then evolved into me doing journalism. When I got my degree in foreign trade, my dad told me that I was not built for a salesman and I should focus on journalism and writing, which I love. Then a guy from America came to interview me. Maxim: Rather, I think leadership should be horizontal.

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22 PR Rock Stars of the Future

Communications Conversations

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. She’s done an extensive survey and in-dedpth interviews. I am in awe of my nominee Tori Olker, a journalism major with a PR emphasis at the University of Mississippi.

Sports 0
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PRoust Questionnaire: Helen Slater

PR Conversations

Plus that organisational PR relies on the leadership (and employees) and their actions. Has a novel, film, play or other work of fiction ever influenced you as a PR practitioner? To leave the field of interior design and go into journalism–that eventually led me into PR. What is your idea of PR nirvana? No, not really.

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PRoust Questionnaire: Gregor Halff

PR Conversations

Has a novel, film, play or other work of fiction ever influenced you as a PR practitioner? During his many years of political leadership (1978-1992) he had a number of faces, but was above all the architect of economic reforms that lifted hundreds of millions of Chinese citizens out of poverty. Who is your favourite writer?

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The Democracy of Metallica

Waxing UnLyrical

If you’ve seen Some Kind of Monster , Metallica may not be the first band you think of when you consider “equality,&# especially since the film depicts the group in the midst of a huge crisis. That leadership and direction, The Big Idea that seals the deal can come from anyone, in the right setting.

Film 70