NewsWhip

JUNE 2, 2020

NewsWhip client Bauer Media, one of the UK’s influential media brand networks, had a strategic problem to solve at the start of 2015 in its Radio division. Despite having 107 individual media brands, reaching 22 million people across radio, digital, TV and magazines, Bauer realised that some of its brands were operating in silos.

Case Study 78

Case Study Study Radio Analytics 78

Critical Mention

AUGUST 5, 2018

Founder of West Levy PR , New York-based Heather West knows the fashion and and non-profit spheres as they relate to PR inside and out. Follow her for the latest news in radio and entertainment. Heather West. westlevyPR. Deirdre Breakenridge is the CEO at Pure Performance Communications. Annie Jennings. anniejenningspr. Jolie Shapiro.

Twitter 77

Twitter Radio Social Media Print 77

Prohibition

JULY 14, 2017

Content remains at its roots, exactly that; information, a message – whether its worked up into an old school snappy strapline, or a radio jingle, the content remains. If so, how are they engaging with brands across the web, is it via online communities, local groups, podcasts? Well yes and no.

Content Marketing 48

Content Marketing Marketing B2C SEO 48

PR Conversations

JULY 17, 2014

To leave the field of interior design and go into journalism–that eventually led me into PR. Although, if she’s really honest it started right back when she began in event management in the dark ages, totally inexperienced, organising a fashion parade for around 700 people for the local kindergarten fundraiser.

Real Estate 71

Real Estate Local Government Internal 71

Ethical Voices

AUGUST 29, 2022

Started right out of college as an old fashioned copy clerk. I was the managing editor of the local business journal here in Nashville before joining a local PR firm. I mean, maybe the creation of radio might have been like this at the time in the early 1900s, late 1800s, but artificial intelligence is here.

Ethics 91

Ethics Groups Handbook Education 91

Masters in Communications

FEBRUARY 12, 2022

Today, we use many information sources to see what is going on around us, locally, nationally, and globally, with more emerging all the time. Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. Mass communication aims to meet these needs.

Ethics 52

Ethics Communications Print Television 52