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When A Small Business Has A Big (PR) Advantage

ImPRessions - Crenshaw Communications

Small businesses today are empowered through digital technology. There was a time when starting a business was expensive and intimidating, requiring legal and accounting help, office space, and a friendly banker. Technology is a great equalizer for a business. Technology is a great equalizer for a business.

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How to Leverage Emotions to Boost Digital PR

Cision

Unveiling surprising facts or data can also make your online PR content go viral. From your corporate leaders to your average employees, involve the people behind your company in your digital PR campaign. The company regularly posts personal brand stories of the small business owners who make and sell these products on their website.

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As Salaries Rise, PR Firm Fees Per Billable Hour Fall

Sword and the Script

She” was the featured speaker on a PR industry vendor webinar for small businesses – PR on shoestring. Her answer was in response to an audience question on how small business owners, with small budgets, could drive effective PR programs. The Rise of Agency New Business Development. by Frank Strong. “I

Survey 60
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Lake Forest Chamber of Commerce Livecast talking Crisis PR

The Stalwart Blog

This show is basically focused on providing a voice to the small business community. It’s been really kind of a great small business movement here in South Orange County. I’ve learned more about technology in the last three weeks than I’ve known in the last five years. Steve Smith: Yeah.

Crisis 78
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The Top 50 Social Media Influencers on Twitter

Cision

He helps businesses grow their revenue. 7 Ways to Make Your Tweets Go #Viral – [link] by @douglasi #twitter pic.twitter.com/dfyOaIOiuf. He was one of the Apple employees originally responsible for marketing the Macintosh in 1984. VP Marketing Technology at SHIFT Communications, Marketing Over Coffee co-host.

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Big Brands: Content Marketing isn’t a Campaign, It’s a Culture

Sword and the Script

That blog is published in support of a single software and technology division, among many divisions, for a giant company that is one piece of an enormous holdings company. Still there are obstacles in big brands that small businesses never encounter. Your content will not go viral and you shouldn’t try.