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3 Social Media Tips for Capturing Audience Attention

Cision

In 2015, it’s safe to say most companies view social media as a necessary communication channel for business. Despite this, the social media giant is the default social network for brands to be on, regardless of whether it makes sense. What happens to an infographic you posted to Facebook even two days ago?

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The Top 50 Social Media Influencers on Twitter

Cision

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. Every year, Cision creates a list of the top 50 social media influencers on Twitter. ” https://t.co/XuswAAsGAo.

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How to Spy on Your Competition & Steal Their Secrets

Cision

In the past (I am talking pre-web), it was hard to know unless you asked your customers, poached a competitor’s employee or searched through their garbage bins. Today, it is so much easier and it’s a lot more transparent with the advent of search engines and a social web. Miscellaneous social networks. Nieman Lab.

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Are You Using These 33 Ways to Promote Your Content That Most Marketers Overlook?

MaccaPR

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Social media services like Edgar can help you reuse your best social posts to bring in more views.

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PR Rock Stars: Maccabee PR’s Paul Maccabee

Communications Conversations

Salaries matter, as do employee benefits – but with PR agency recruiting, it’s all about the slippery thing called culture. You’re one of the few agency owners/presidents in town that I see showing up in social media circles consistently (namely, Twitter and LinkedIn).

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Marketing After Facebook for Brands [VIDEO]

Shift Communications

Social media. Earned media. Owned media. Paid media. ?. 00:01:43] Well, think about what constitutes at least digital marketing these days: search marketing, social media marketing, earned media, owned media, and paid media. When was the last time that you created an infographic?

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Practical perspective of PR management

PR Conversations

For instance, many people believe PR is only about socializing, being “likable” and wearing nice clothes. In my experience, employees from Communications department spend their lives performing the following functions: 1. From social media management to crisis communications, content is king. Copywriting.