Content creation: Half of companies outsource content, but quality is a persistent challenge
Agility PR Solutions
DECEMBER 12, 2021
For communicators, content is still king, but quality is a challenge, especially for technology and SaaS companies—and as marketers are aware, there are viable content creation options beyond your internal team. Content writing firm Semrush Marketplace surveyed more than 700 marketers from a wide array of companies to determine how they’re creating content.
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