ImPRessions - Crenshaw Communications

DECEMBER 6, 2019

We seem to be in a crisis of confidence. Public faith in many institutions – organized religion, Congress, and the news media — has eroded over four decades. According to Gallup, only the U.S. military has enjoyed a fairly consistent upswing in public confidence since the 1970s. The change seems particularly acute lately in our politically polarized environment.

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Leadership Corporate Energy Government 156

Onclusive

DECEMBER 6, 2019

The world of marketing and PR evolves rapidly. It’s critical to keep up with the latest trends, technologies, and methodologies so that your company doesn’t miss opportunities and get left behind. . Conferences and other gatherings of like-minded marketing professionals provide key learning opportunities, introductions to others who can help you hone your craft, and team-building experiences unlike any other.

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Conference Marketing Case Study Measurement 329

Ronn Torossian

DECEMBER 6, 2019

With marketers gathering more and more data, the tsunami of information might tend to be overwhelming. That’s certainly understandable. How to deal with and maximize this flood of information can be challenging. One solution is to follow what famed Roman emperor Julius Caesar said, “Divide et Impera” or divide and rule. That’s also been more […].

Strategy 195

Strategy Data Marketing How To 195

Cision

DECEMBER 6, 2019

Daniel Redgert is Sweden’s most influential PR consultant in digital channels and was awarded the Cision PR Influencer Award 2019 at the Spinn gala in Stockholm last week.

Marketing 156

Marketing 156

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

PR for Anyone

DECEMBER 6, 2019

Hi everybody. It’s Christina Daves with this week’s Get Famous Friday. PR tip. This week I want to talk about what you do with your media pitches if they’re not accepted by the media or you don’t hear back. Well, don’t forget that’s great content. Just like your content makes great media pitches. So […].

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Pitching Media 130

Critical Mention

DECEMBER 6, 2019

The new year is approaching, and that means it’s time to start prepping for the changes to come. This year has brought a great number of exciting communication strategies, while others have become less popular. Here are some of the approaches we think are going to keep going strong into the new year. Share Tweet Share. Create Quality Social Media Content.

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Strategy Communications Marketing Social Media 83

Steve Barrett on PR

DECEMBER 6, 2019

Procter & Gamble's Marc Pritchard is reinventing brand-building and his description this week of the CPG behemoth's journey to a state of perpetual disruption warrants close examination.

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Marketing Brand Branding 61

Karen Freberg

DECEMBER 6, 2019

I keep telling myself each academic year: Karen, you are going to slow down! You will have some free time on your hands and let’s face it – how can you top last year’s semester with a truly amazing and professionally lifechanging client opportunity? This fall semester responded right back at me: Karen, hold my coffee! My first semester back after taking my sabbatical earlier this year was completely full and packed. l had something I was doing on a regular basis each week.

Exercises 52

Exercises Conference Facebook Education 52

HMA Public Relations

DECEMBER 6, 2019

E.T. has come home for the holidays! Read more from Annelise about why this move from Comcast has gone viral. The post The Power of Nostalgia appeared first on HMA Public Relations.

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Viral Publicity Marketing 41

Advertisement

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications

Stephen Waddington

DECEMBER 6, 2019

Today is one of my favourite days of the year. Graduation is always an optimistic, upbeat occasion. It’s graduation day for students of the School of Arts and Culture at Newcastle University. More than 100 students received their Masters in Public Relations and Media. It’s an incredibly positive and uplifting day. Graduation is a life event. It’s a close second to engagement, birth, and marriage.

Community 89

Community Study Writing Blogging 89

Konnect Agency

DECEMBER 6, 2019

Now that Thanksgiving is behind us, the holiday season is in full swing, especially at this public relations agency ! For me, this also means it’s officially Hallmark Holiday movie season! Each year, the Hallmark Channel airs holiday movies 24/7 from November 1st through Christmas. You might be wondering: What do a bunch of holiday films that follow the same exact plot line and formula have anything to do with PR and Marketing?

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Marketing Film Real Estate Consumer 49