Fri.Dec 06, 2019

Popeyes, a case study: Crisis response takeaways for franchises

PR Daily

The chain’s chicken sandwich debuted this summer, spurring huge demand—along with a rash of violent incidents at its locations. Here’s the case for PR prep for franchise parent companies. .

4 writing lessons from Deadspin

PR Daily

The alternately beloved and reviled website has been gutted, but its legacy of withering snark and bold commentary offers timeless lessons for writers of all stripes. Amid an internet lousy with anodyne sports blogs, Deadspin stood out like a sore, mangled thumb (or middle finger, more like).

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Can Big Business Save America?

ImPRessions - Crenshaw Communications

We seem to be in a crisis of confidence. Public faith in many institutions – organized religion, Congress, and the news media — has eroded over four decades. According to Gallup, only the U.S. military has enjoyed a fairly consistent upswing in public confidence since the 1970s.

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The 15 Best PR and Marketing Conferences to Attend in 2020

Onclusive

The world of marketing and PR evolves rapidly. It’s critical to keep up with the latest trends, technologies, and methodologies so that your company doesn’t miss opportunities and get left behind. .

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Tweaking the Digital Strategy

Ronn Torossian

With marketers gathering more and more data, the tsunami of information might tend to be overwhelming. That’s certainly understandable. How to deal with and maximize this flood of information can be challenging.

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Celebrating graduation

Stephen Waddington

Today is one of my favourite days of the year. Graduation is always an optimistic, upbeat occasion. It’s graduation day for students of the School of Arts and Culture at Newcastle University. More than 100 students received their Masters in Public Relations and Media.

Netflix gets spicy on Twitter, YouTube slammed for ‘Rewind,’ and Uber touts transparency with safety report

PR Daily

Also: Spotify sparks engagement with its annual data roundup, United chief to step down, Dictionary.com decrees ‘existential’ its word of the year, and more.

Daniel Redgert awarded the Cision PR Influencer Award 2019 at Sweden's Spinngalan Awards

Cision

Daniel Redgert is Sweden’s most influential PR consultant in digital channels and was awarded the Cision PR Influencer Award 2019 at the Spinn gala in Stockholm last week. influencer marketing

Must-Have Checklist: Marketing & Communications Strategy for 2020

Critical Mention

The new year is approaching, and that means it’s time to start prepping for the changes to come. This year has brought a great number of exciting communication strategies, while others have become less popular. Here are some of the approaches we think are going to keep going strong into the new year.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Media Moves at Nature & Fashionista, Apple News Hires Senior Editor

Cision

Nidhi Subbaraman joins Nature in Washington, D.C., Kia Makarechi joins Apple News, and more. Media Blog

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Media Moves at Nature & Fashionista, Apple News Hires Senior Editor

TrendKite

Nidhi Subbaraman joins Nature in Washington, D.C., Kia Makarechi joins Apple News, and more

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The Power of Nostalgia

HMA Public Relations

has come home for the holidays! Read more from Annelise about why this move from Comcast has gone viral. The post The Power of Nostalgia appeared first on HMA Public Relations. Featured Annelise Krafft et HMA holiday marketing

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Daniel Redgert awarded the Cision PR Influencer Award 2019 at Sweden's Spinngalan Awards

TrendKite

Daniel Redgert is Sweden’s most influential PR consultant in digital channels and was awarded the Cision PR Influencer Award 2019 at the Spinn gala in Stockholm last week

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How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

Get Famous Friday: Creating Content Using Media Pitches

PR for Anyone

Hi everybody. It’s Christina Daves with this week’s Get Famous Friday. PR tip. This week I want to talk about what you do with your media pitches if they’re not accepted by the media or you don’t hear back. Well, don’t forget that’s great content.

Reflections on Fall 2019 Semester

Karen Freberg

I keep telling myself each academic year: Karen, you are going to slow down! You will have some free time on your hands and let’s face it – how can you top last year’s semester with a truly amazing and professionally lifechanging client opportunity?

Lessons in PR & Marketing from Hallmark’s Holiday Movies

Konnect Agency

Now that Thanksgiving is behind us, the holiday season is in full swing, especially at this public relations agency ! For me, this also means it’s officially Hallmark Holiday movie season! Each year, the Hallmark Channel airs holiday movies 24/7 from November 1st through Christmas. You might be wondering: What do a bunch of holiday films that follow the same exact plot line and formula have anything to do with PR and Marketing?

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Infographic: How to give and receive criticism

PR Daily

To improve your campaigns, your efforts must be measured, and team members must be held to account. Here is how to solicit and offer critical feedback without alienating your team. Honest feedback is essential for a PR team.

Deconstructing the Peloton Ad 'Outrage'

Flack Me

Category: Flack Me Summary: The fierce criticism of the ad points to the new standards brands are up against, as more consumers demand traits like authenticity and inclusiveness from the products they buy