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Insights Into the Role of Communicators at the U.S. Department of Defense

PRSay

These communications professionals practice public relations, write short- and long-form copy, operate overseas radio stations, manage social media for military units, explain military concepts, prepare senior leaders for interviews, manage production workflows, archive materials and create graphics and multimedia content.

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Letter from Middlesbrough: 13 lessons from Mary Meeker’s 2019 report

Stephen Waddington

Radio is under indexed (12% vs 8%) and print is over indexed (3% vs 7%). #4 Meeker calls out the use of edited and curated images as a means of storytelling. The report cites Slack, Google Documents, Airtable and Help Scout as enabling technologies. #13 TV and mobile are almost at parity for both viewing and ad investment.

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PR Contractors: How much should you be charging?

Remote PR Jobs

Building strong relationships with markets requires relentless honesty and compelling storytelling directed at the desired audience. Off-the-shelf pricing Many consultants and public relations firms offer individual items off-the-shelf such as TV, radio and print placements, thought leadership op-eds, press releases and blog posts.

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What Goes in a Great Media Kit

ReimaginePR

Even radio. You additionally need to provide the questions that their anchor should ask with the video in an accompanying document. Start with a media release, compelling pictures and, when you’re ready, a great video that gives insight into your values through effective storytelling. Lead media release.

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Tell Your Story Like You Speak, Keep Pitching, and Earn Media Coverage

PR Fuel

3. Use Tried and True Storytelling Techniques – Establish a clear beginning middle and end, use details to “show” your story and not “tell” it, and build suspense to keep the reader scrolling down or flipping pages. Truth is that a lot of your pitches are going to be met with radio silence. And that’s okay. It’s inevitable.

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Constructing the Organizational Narrative: PR definition in the making

PR Conversations

Ira Basen’s 2007 six-part, award-winning CBC Radio Show, Spin Cycles: the spin, the spinners and the spun , proved to be highly influential for me. Internal communications often say they are corporate storytellers. A bit of the back story. ” If you ask a journalist what he or she does, likely they will say they tell stories.

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How Big the Market for PR Software? PR Tech Sum: Burton-Taylor, Cision, Muck Rack, Critical Mention, Talkwalker

Sword and the Script

Jones cited PR subscriptions service Critical Mention, which has tallied 10,627 mentions of Starbucks and ‘Game of Thrones’ online and on TV and radio around the world.”. b) Performance Storytelling: Norton Lifelock CMO, Ty Shay, Provides a Roadmap via Onclusive. Learn more: report registration page ; PR News infographic.

Software 101