Digital PR Measurement Print Writing 
Buzzstream
DECEMBER 13, 2023
Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. Or a food journalist for print media. The list is broken down by task.
Buzzstream
DECEMBER 13, 2023
Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. Or a food journalist for print media. The list is broken down by task.
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5W PR
JULY 15, 2020
Throughout the years, one thing has remained the same: the purpose of a media kit is to act as a one-stop shop of information for a journalist or media source to write a feature on the company. There’s no reason to stress about typos that were printed on 100 physical copies of materials. Measuring Media Kit Success.
Sword and the Script
AUGUST 13, 2019
In the course of putting together the monthly PR technology summary ( PR Tech Sum ), I’ve realized that no news site has compiled a complete list of all the acquisitions around Cision. Oh, sure, there are bits and pieces, but even the Wikipedia entry , at the time of this writing, is woefully incomplete. Terms are not disclosed.
Sword and the Script
MARCH 1, 2022
Cision – the Swedish company that grew up making printed directories of media contacts – ought to have the institutional knowledge to know better than to call it as such. Notified by Intrado added “coverage books” to its PR platform. The organization switched from Cision according to the write-up. Meltwater beats earnings.
Buzzstream
NOVEMBER 10, 2020
So when writing your pitches, avoid including too much fluff or making them dig for the main story. Initially, when writing pitches, I was also guilty of waffling for several lines rather than explaining everything in one concise line and letting the data speak for itself. looks in her BrightonSEO 2020 talk, below, too.
The Proactive Report
MARCH 16, 2016
That would be like writing a story headline that has nothing to do with the content of the story but is just clickbait based on whatever Google Trends is saying is out there. Even if they’re a “print” outlet. As PR professionals, don’t we want our stories out there? Everyone needs visuals today.
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