Bianchi Biz Blog
APRIL 25, 2024
MEDIA OPPORTUNITIES: Over 150 local and national press attend every year from the likes of CBS Austin, Reuters, Forbes, Bloomberg, The Wall Street Journal, The Houston Chronicle and even news broadcasting on KXAN.
Beyond PR
OCTOBER 4, 2016
Every press release needs a hook – something to set it apart from the thousands of other personnel announcements, product launches, and content marketing promotions out there. Does your content appeal to a national, state or local audience? Find a newsworthy story angle. How newsworthy is your angle, though?
Beyond PR
APRIL 27, 2016
Blog posts are a great way to candidly discuss everything from your brand’s excitement about an upcoming event to dropping hints about a new product launch at the show. Targeted email invites for demos or interviews are another place to promote your press kit link. Be creative when live-tweeting from the event.
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