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Now What? How to Stay Top-of-Mind Post-Launch

Shift Communications

Here are a few things you can do to keep your company top-of-mind following a launch: Keep a steady media relations program. Media relations is a core part of any PR program, and in this case having a steady, ongoing media effort will help you remain a part of the conversation.

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20 PR and Marketing Predictions for 2022

Sword and the Script

Conversely, those companies who show respect to their people – both in working conditions and pay – will continue to thrive and receive the positive accolades and media coverage which comes with supporting all those on their payroll. Growth of independent journalism. “We Brad Marley , Chief Storyteller, Yelram Media .

Marketing 214
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Three Public Relations Mega-Trends in 2017

Shift Communications

The most cutting-edge public relations and media relations professionals will be investigating the forefront of artificial intelligence and how it can be used to generate massive amount of relevant content. How can we use data, analytics, and algorithms to achieve awareness at scale?

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How Data-Driven Storytelling Drives PR

ImPRessions - Crenshaw Communications

Here are some compelling reasons why tech PRs should embrace the trend. 5 reasons to embrace data-driven PR. Data-driven pitches win points with journalists. Journalists look for pitches that are backed up by data in the form of charts, graphs, tables, or interactive infographics.