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Critical Mention Launches Media Contact Database, Expands Earned Media Suite

Critical Mention

The product launch is one of the company’s most significant since its founding in 2002 and will allow customers to leverage a powerful Earned Media Suite when combined with Critical Mention’s TV, Radio, Social Media and Online News Monitoring. Customer support is available 24/7/365. . About Critical Mention.

Media 108
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5 Reasons to Network Across all Social Media Sites

Critical Mention

Social Media Improves Customer Service. PR pros and marketers should take advantage of their organization’s social media interactions. Social media channels present opportunities for businesses to respond to praise, concerns and questions. . Social Media Provides Audience Insight. Share Tweet Share.

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Uncertainty in the Media Monitoring and Earned Media Market: What It Means For You

Critical Mention

Uncertainty in the Earned Media and Media Monitoring Landscape: What It Means For You. If you work in public relations or marketing—or in the business world generally—you have likely heard about several major developments in the media monitoring marketplace. SCHEDULE A DEMO.

Media 60
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#FuturePRoof Podcast: robots to try at home

Stephen Waddington

In the latest issue we discuss: Media Show response: PR is more than publicity The Art of Public Relations is the title of a recent Media Show programme on BBC Radio 4 in which publicity is conflated with public relations. Fairy tale of public relations Sarah published a new #FuturePRoof book at the end of 2018.

Radio 76
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How to Choose a Media Monitoring Service

Critical Mention

So, as you consider what media monitoring tool to invest in, make sure the platform you choose has the ability to deliver your results within 60 seconds of the mention. As marketers know well, we live in a multichannel world. That’s a good starting point, but you need to get deeper to truly understand what your media worth.

How To 60
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Should your C-suite tweet? Maybe!

Stuart Bruce

Jon Sellors, RSA Group, UK head of media relations. Oliver Smith, technology, media and telecoms reporter, City AM. Alex Pearmain, former head of social media and PR at O2 and Telefonica, now director at Brands2Life. That includes face-to-face, print, radio, TV and today online including Twitter.

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8 Questions with Syracuse University’s Sports Legend, Michael Veley

Critical Mention

In this fascinating discussion, we chatted with Michael about his tips for breaking into sports marketing/PR, what it’s like to plan a national championship celebration in two days and the creative way he handled public outcry to a bold move he made. Which 3 tips do you have for anyone trying to break into the sports PR/marketing world?

Sports 60