Remove Customer Service Remove Digital PR Remove Employee Remove Reference
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How to Create a Media Kit

5W PR

A media kit, also referred to as a press kit, is a pre-packaged set of marketing materials that promote a person, business, or cause. Statistics on the brand, including date launched, headquarters, employee count, customers served, etc. Links to, and excerpts from, press releases and big announcements that the company has made.

How To 176
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As Trust Declines, How Are You Helping Clients (or Your Agency) Earn It?

Rock the Status Quo

Are you only sharing news, or are you including an abundance of blog posts that showcase your culture, your expertise, your influential employees, and other things that establish you as a leader in your industry? If you are on a social media platform – respond to customers when they post on your page. Look at your Klout score.

Agency 100
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How to Find Someone’s Email in 2024

Buzzstream

Whether you are doing blogger outreach, digital PR, link building, or even sales, these 12 techniques can help identify the missing piece of the puzzle. For instance, you can connect with someone on LinkedIn, mentioned something unique in the connection message, and then email them and reference the same thing.

How To 83
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What Do You Get When You Cross Media Trends with Customer Support and Investor Relations? PR Tech Sum: Business Wire, Meltwater, Onclusive, Cision, TrendKite

Sword and the Script

Interestingly, PRWeek pointed to some of the competitive pressures in the industry as a result of acquisitive environment: “Business Wire once partnered with TrendKite, the digital PR platform that was acquired by Cision this year. Now I’m a customer, I used the same channel for support, which has made it all fairly seamless for me.

Trends 60