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Facebook’s Cambridge Analytica Crisis Was Not Just Preventable—It Is A Giant Missed Opportunity

Melissa Agnes

Unfortunately for Facebook, the Cambridge Analytica crisis it is now managing is the direct result of an issue that went mismanaged for years. Facebook’s missed opportunity. Facebook was well aware of this reality—as is Google, and Twitter, and all the other social media networks and apps that are leading the way.

Crisis 160
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#CrisisRoundup of Awesome Links: Week of September 29, 2014

Melissa Agnes

In case your week has been as busy as mine, below you’ll find my #CrisisRoundup of worthwhile reads, as well as what was published to The Crisis Intelligence Blog and Podcast this week. From The Crisis Intelligence Blog. Analyzing the CDC’s Crisis Communication In U.S. Crisis Management Resources'

Wikipedia 169
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F8 Update: Two Upcoming Facebook Changes PR Pros Should Care About

Rock the Status Quo

View image | gettyimages.com Media coverage abounds related to last week’s 2015 F8 Developer Conference – an event for app developers put on by Facebook. Facebook native video. PLUS Facebook reach (minimal as it might be). PLUS Facebook reach (minimal as it might be). Read on for the dets!

Facebook 100
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#CrisisRoundup of Awesome Links: Week of September 29, 2014

Melissa Agnes

In case your week has been as busy as mine, below you’ll find my #CrisisRoundup of worthwhile reads, as well as what was published to The Crisis Intelligence Blog and Podcast this week. From The Crisis Intelligence Blog. Analyzing the CDC’s Crisis Communication In U.S. Ebola Outbreak. Enjoy this great listen!

Wikipedia 100
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What is Predictive Media Intelligence?

NewsWhip

Predictive Crisis Management . It’s used by reporters and communications professionals wherever advance knowledge of a story’s impact can assist in a decision – such as a crisis or time sensitive opportunity. . These networks include Facebook, used by 68% of US adults , and Twitter, used by 25%. . Predictive Alerts.

Media 88
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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

As Meta (Facebook) languishes, new platforms are emerging to meet the opportunities ahead. This, coupled with consumer’s savviness to marketing tactics, the death of the cookie, and privacy concerns, earned media and PR are becoming essential to a CMOs toolkit and business success. next year, down from 6.4% estimated in June.

Marketing 189
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A PR Guide to Strategic Silence

ImPRessions - Crenshaw Communications

Crisis-management best practice calls for an immediate response where a brand or personal reputation is on the line. For example, Facebook CEO Mark Zuckerberg waited five days before giving TV interviews and issuing apology statements about the Cambridge Analytica controversy. Silence was a reasonable tactic here.

SEO 227