Cision

JUNE 6, 2017

It takes a long time to build the reputation and earn the trust required to build this proprietary audience. In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. 19 percent were piloting a program.

Marketing 239

Marketing Television Handbook Web 239

Rock the Status Quo

MARCH 30, 2015

The same way YouTube videos are uploaded then embedded or shared, this me-too gesture of Facebook expects users to upload a video to Facebook, which will then host the original video, then share it on other platforms. Why do that on a platform that has laughable reach when I can already upload to YouTube with zero reach restrictions ?

Facebook 100

Facebook Customer Service YouTube Crisis Management 100

Prohibition

JULY 10, 2019

The commercial went viral, was featured in almost all national publications and generated more than four million views on YouTube in just two days. The top nine PR crises of 2019 so far including fashion disasters and damaged reputations. 5) A phone company who didn’t communicate: Huawei’s damaged reputation.

Fashion 75

Fashion Telecommunications Crisis Training 75

Critical Mention

FEBRUARY 27, 2020

One crucial reminder is that due to the incredible power of social media it is essential to remind brands and spokespeople of the need to manage their online voice and reputation. Being fashionably late in world of social media just doesn’t work. Where do you see PR going in the next five years?

Journalism 78

Journalism Social Media Radio Fashion 78

Buzzstream

DECEMBER 13, 2023

Or a food journalist for print media. With features like sentiment analysis and crisis management tools, Talkwalker equips PR professionals with actionable data for effective reputation management and campaign optimization. Feature Highlight: Talkwalker offers a free Google Alerts competitor service.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Or a food journalist for print media. With features like sentiment analysis and crisis management tools, Talkwalker equips PR professionals with actionable data for effective reputation management and campaign optimization. Feature Highlight: Talkwalker offers a free Google Alerts competitor service.

Digital PR 62

Digital PR Tools Google Pitching 62