article thumbnail

2022 Social Media Trends Pt. 3: YouTube, Pinterest and TikTok Marketing Strategy

Shift Communications

Every post on every channel needs amazing creative — vibrant creative, excellent copy and to point to high-quality content. Hesitancy to add TikTok to the marketing mix is understandable, whether because of a lack of creative resources or general strategic approach. They both trended on TikTok at one point.

article thumbnail

Could two professional memberships really make sense?

Communications Conversations

And, I think we may start to see this trend grow in the years ago. We all know jobs in the creative space have been melding for years. If you worked in the ad space, but also wanted to learn more about social, should be you be a member of AdFed and also attend SMB events regularly? So, is this a new trend just waiting to happen?

SMB 60
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

State of B2B Content: 5 Trends That’ll Get You Promoted

Contently - Strategy

Here are the five biggest trends you need to know. Interactive Tools Give Brands a Creative Edge—and Empower Buyers. But according to Google Trends, that’s not the case. And if that goes well, then they can graduate to our next trend. On Google, there are 260 million search results for “b2b technology.”

B2B 130
article thumbnail

State of B2B Tech Content Marketing: 5 Trends That’ll Get You Promoted

Contently - Strategy

Here are the five biggest trends you need to know. [If Interactive Tools Give Brands a Creative Edge—and Empower Buyers. But according to Google Trends, that’s not the case. And if that goes well, then they can graduate to our next trend. On Google, there are 260 million search results for “b2b technology.”

B2B 57
article thumbnail

Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors. Marketing turns to creative to stand out from the clutter . The pendulum has swung too far and at the expense of creativity in marketing. Tom Pick , Digital Marketing Consultant, Webbiquity LLC.

Marketing 187
article thumbnail

PR Rock Stars: Boston Scientific’s Amanda Gebhard

Communications Conversations

But it can sometimes hinder innovation and creativity, and it definitely creates time and work. What’s the biggest trends you’re seeing in social media when it comes to health care marketing right now? Surprisingly, live video seems to be an emerging trend in healthcare. They’re getting a heck of a deal.