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20 Retail Journalists You Should be Following on Twitter in 2020

ImPRessions - Crenshaw Communications

Twitter is an invaluable resource for both PR pros as well as top media and influencers. It’s also a great platform for relationship-building for anyone in public relations or content marketing. Every PR professional should have a curated network of journalists for the latest news, trends, and insights.

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5 Tips for Getting Into Live Streaming

Cision

As the social media giants roll out live video, social media influencers and brands have been the first to embrace the trend. Over fifty people went with me as I narrated a test drive of Ford Motor Company’s 2016 Mustang, and I answered their questions in real time. . Promote on social media.

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How to Spy on Your Competition & Steal Their Secrets

Cision

If you want to see who are seen as the best both by data and peer review, then typing a search term, such as “Top Content Marketers,” will be revealing. Social networks will provide the most revealing insights as they are the most public and transparent to competitor and innovator online activity. The Key Steps.

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The Difference Between Viral and Buzz Marketing

Critical Mention

In today’s digital age word travels at light speed with the rise of social media. Through this phenomenon, viral and buzz marketing were born. The question becomes, how do marketers use each strategy, and is there a difference between the two? A more in-depth look at viral marketing. No obstacles for the message.

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Your End-of-Year PR Checklist

Critical Mention

You can also hold contests, such as an Instagram holiday photo or ugly sweater competition where the winner gets featured on your social media channels. Showing corporate social responsibility is one of the hallmarks of positive sentiment and good publicity. Give back to those in need. Team up with local organizations.

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How to Spy on Your Competition and Steal Their Secrets

Beyond PR

If you want to see who are seen as the best both by data and peer review, then typing a search term, such as “Top Content Marketers,” will be revealing. Social networks will provide the most revealing insights as they are the most public and transparent to competitor and innovator online activity. Miscellaneous social networks.

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How To Transform Your Brand’s Online Newsroom Into a Media Magnet

MaccaPR

When your brand is mapping its media outreach strategy, it’s easy to get hung up on the usual suspects: public relations, paid advertising, social media and content marketing. Not only does this keep Lilly’s content fresh, it shows a journalist the diversity and depth of your business. Don’t: Make it Siloed.

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