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5 Ways to Reach New Audiences Through Tech Innovations

Cision

It’s clear a majority of marketers feel poised to successfully forecast and adapt to technological innovations, but how quickly do consumers adopt these digital advances? The speed of change is accelerating, and consumers are committed to the ride. Maximizing 5 Major Tech Innovations. Connect with Tony on Twitter @tonytie.

Hotels 198
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Letter from Middlesbrough: 13 lessons from Mary Meeker’s 2019 report

Stephen Waddington

Radio is under indexed (12% vs 8%) and print is over indexed (3% vs 7%). #4 8 Splinternet: multiple internets The internet is fracturing along the lines of platforms and local regulation. TV and mobile are almost at parity for both viewing and ad investment. Lack of sleep and fear of missing out are cited as negative factors.

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What is PR? 141 PR and Comms Pros Explain What They Do for a Living

Sword and the Script

11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. I also tell audiences all the great political wins my organization has across the US at the federal, state and local levels.”. 136) “Tell stories to radio and TV reporters so they understand what we do.”.

Employee 147
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How to Plan a Satellite Media Tour That Amplifies Your Earned Media Strategy

Beyond PR

Strategies that take into consideration your audience’s preference to consume content across paid, earned, social and owned channels. When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. Plus, travel and transportation can be expensive. “