Consumer Creativity Instagram Privacy 
ImPRessions - Crenshaw Communications
MAY 11, 2022
Between cookies going away; the sector’s identity crisis; new privacy regulations; the rise of connected TV (CTV) and more, there’s plenty to discuss and lots of predictions to be made. As one of the largest tech events in the world, CES has long been a must-attend for anyone in consumer or business technology.
Flack's Revenge
DECEMBER 20, 2018
My best advice for Marketing PRs and CMOs looking to bond with, and move social consumers to action is to adopt the content marketing approach I like to call our Strategic Objectives 4 H Club: Be Human. Both owned by Facebook, they’ll keep the monolith steady, despite its privacy scandals, for years to come. Be Helpful.
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Prohibition
JANUARY 23, 2023
Strong visuals or animation, supported with powerful audio, captivates audiences and can generate genuine feelings of sentiment among consumers towards your brand or business. For example, the type of video that suits an Instagram audience may not work for a LinkedIn audience. Videos are also a great storytelling device.
Shift Communications
JUNE 19, 2015
The underlying purpose was straight forward – that word-of-mouth advertising campaigns online should, in fairness to consumers, disclose when someone writing a review, talking about a product or otherwise promoting a product of business, was being paid or compensated for their services. What about Short-Form platforms?
Sword and the Script
DECEMBER 20, 2022
They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner. Performance marketing and digital ad spending will continue to become less effective as consumer brands continue to fight for the same broad audiences.
Sword and the Script
DECEMBER 10, 2019
11) Privacy regs bring back the basics. The consumer privacy battle will rage on, and marketers will be affected by new data privacy regulations. As consumers get savvier about how their data is being collected and used, their demand will grow deeper for transparency and protection. 16: Ted Seward.
PR in High Definition
MARCH 6, 2018
It’s hard to judge this yet since I’m not following nearly as many people on Vero as I am on Instagram (and very few of my friends are on it), but the ad free and chronological news feed is definitely a plus for the platform. But why all the fuss? Do we really need another social network? No advertising and a chronological news feed.
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