Ethical Voices

OCTOBER 17, 2022

He shares some great public relations ethics insights including: The ongoing ethical challenge of creating shared beliefs. Ethical issues with creating your own echo chamber. Ethical perils in personalizing employee communications. The ethics of quiet quitting. Can an organization even have values?

Ethics 78

Ethics Employee Communications System 78

Mindful Marketing

JANUARY 29, 2023

In my recent article , “An Ethics Professor Tests the Morals of ChatGPT,” I considered the question of whether AI has ethics. Although ChatGPT adeptly identified the ethical issue as “the trolley problem,” it avoided any real recommendation of what should be done.

Ethics 98

Ethics Guidelines Fashion Transportation 98

Cision

AUGUST 9, 2016

I was captivated by the idea of people getting paid to tell a company’s story. For many companies, their social media presence also doubles as customer service. When products fail to meet expectations and those complaints go online, good companies are responding in real time, addressing concerns the best they can.

Crisis 0

Crisis Reputation Study Social Media 0

Barokas

JANUARY 7, 2019

For me, resolutions have always had a negative connotation, but because I’m addicted to constantly bettering myself (along with my work, colleagues and the companies with whom I work), it was always impossible to let a January go by without an exhaustive audit of things I needed to resolve to improve. New Year, New You, right?

Case Study 60

Case Study Construction Exercises Media Training 60

PR in High Definition

JULY 22, 2019

A core pillar of our day-to-day activity is news hijacking, whereby we jump on news by pitching responses and additional information on behalf of the companies we represent. To protect our companies, and ensure good relationships with the media, PR teams would be wise to help journalists establish if the content is legitimate.

Media 74

Media Viral Video Newspapers 74

Buzzstream

FEBRUARY 9, 2024

White hat link building is building links ethically and adhering to Google’s Link Spam policies. California Mobility This guide of senior citizen exercises from California Mobility has gained over 270 LRD from resource pages like this. I’m happy to help write a custom post, embed code, or any high-res graphics if you need them.

Google 71

Google Infographics Pitching Resources 71