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Five Quick and Easy Ways to Show #PR Thanks

Deirdre Breakenridge

If you’re in PR and communications, here are five quick and easy ways to show your colleagues, peers and industry professionals that you’re thankful. Even just a little time each week to share thoughts with a student via Twitter or to schedule a Skype “coffee” chat is a fantastic way to show thanks. The Shout-Out.

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Holding out for a hero

Stephen Waddington

The entire series of events that occurred can be traced back to that initial press release, supported by ongoing authentic communication, a compelling story, a hero, a strong sense of purpose, and an emotional pull that resonated with much of the population. Facetime, Zoom, Houseparty, Skype, etc. have become our new normal.

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Ways to Create Content Your Customers Love + Other Links You Might Have Missed (The Weekly Cocktail)

prTini

How Skype Uses Storytelling to Be the Most Human of Tech Companies. 3 Skills Every Communicator Must Have. How to Set Social Media Goals That Will Move Your Marketing Forward. Like a good cocktail, this mix of news — hand-crafted by Team Geben — will enlighten, inspire and educate. Cheers and happy reading! .

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The Power of Storytelling in PR

Cision

. — Steve Clayton, Chief Storyteller, Microsoft. It sounds obvious, but the real secret is this: Start with a great story,” Steve said at the Social Media Conference for PR, Marketing and Corporate Communications at Disney World last week. “It The essence of great storytelling is taking the reader on a journey.

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The Craft of Creative Writing

Barokas

This book particularly resonated with me as the art of storytelling is the cornerstone of the communications industry. In the scenario above, our team took a risk and changed the way funding news was traditionally communicated. Don’t Dread the Blank Page. Break the rules. Rock the boat. Color outside the lines. Why not now?

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It’s Time to Get Real About Real-Time Marketing & PR

Journalistics

There was case study after case study about how powerful the consumer has become in the age of social media – and how ill-equipped most brands were to deal with issues in real-time. What about your ability to respond to an issue that’s spiraling out of control on social media?