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Book Review: The Nowhere Office – Reinventing Work and the Workplace of the Future

Wadds Inc.

The Nowhere Office is very pertinent to professional communicators. About Claire Munro Claire Munro Chart.PR, CMktr is an award-winning communications professional and manager with over 15 years of experience in Scotland’s environment and housing sectors. Claire is both a Chartered PR and a Chartered Marketer.

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10 Strategies to Ignite Your Marketing, Sales & Service Automation Platform

PR 20/20

“We expect global spending on marketing automation tools to surpass $25 billion by 2023,” according to Forrester. You can still leverage most of these strategies with any marketing automation platform. Keep reading for 10 strategies that build a successful foundation for marketing automation success. Be Smart About Your Data.

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HubSpot Training: How to Uplevel Your Team’s HubSpot Platform Savvy

PR 20/20

And we’re constantly learning and evolving when it comes to the ever-changing world of business and marketing. It included: Weekly HubSpot product updates posted to our internal wiki. Five new certifications per employee (plus updates on the basics we require, like inbound marketing and HubSpot product certs). Weekly Updates.

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5 Biggest HubSpot Onboarding Challenges and How to Overcome Them

PR 20/20

HubSpot’s different hubs include: Marketing Hub : Per its namesake, Marketing Hub provides many tools to support your inbound marketing efforts. Some of these tools include email marketing, social media marketing (both organic and paid), landing pages, smart content , and more. If so, use the landing page builder.

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How to Create Your Content Strategy From Scratch

Contently - Strategy

A few years ago, athenahealth debuted athenaInsight, its data-driven news publication, to make a serious investment in content marketing. According to executive director of content and communications John Fox, the marketing team made a choice to adjust the brand’s point of view as they prepped for the launch. “At

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