Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

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Crisis Communications Crisis Communications Crisis Management 62

Prohibition

JANUARY 17, 2022

With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. In fact, most experts agree that social media needs to be treated as a vital part of any company’s crisis communication plan.

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Crisis Management Social Media Crisis Media 118

Cision

MARCH 1, 2016

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” Working through a PR crisis. Conclusion.

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Crisis Crisis Communications Journalism YouTube 120

MaccaPR

FEBRUARY 19, 2018

When the inevitable social media backlash erupted, the CrossFit gym owner compounded the crisis by posting a profanity-laden response that called criticism by outraged women “b t,” “delusional and ignorant” and “feeble minded garbage.” One defender of the gym owner protested: "it was never intended to be posted to Facebook or go ‘viral.’"

Instagram 98

Instagram Crisis Local Privacy 98

PRSay

OCTOBER 25, 2017

She also believes that one of the best ways to reach rural Americans is in their community. Haworth recommends attending town gatherings and interacting with local elected officials, regardless of their political beliefs. The speed and accessibility of social media means that brands are always teetering on the edge of a crisis.

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Social Media Conference Media Corporate 119

Beyond PR

SEPTEMBER 7, 2016

How can you take advantage of the numerous opportunities these events present for furthering your brand, while avoiding a large-scale crisis? With the right plan and team in place, your brand can position itself strategically, take action when necessary and shine in the spotlight. You can’t force something to go viral.

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Crisis Communications Crisis Viral Mobile 40

Prohibition

JANUARY 14, 2022

But you can guard against them by putting in place a PR crisis plan before they happen – and reacting quickly if your business is struck with bad publicity. What is a PR Crisis? A crisis could be triggered by an accident, a serious error, or an inappropriate action. What is a PR Crisis Plan? What is Consumer Sentiment?

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Crisis How To Crisis Management Crisis Communications 62