PRSay

MARCH 29, 2021

Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Prepare a briefing book with the facts, supporting evidence and FAQs.

Media Training 180

Media Training Training Interviews Media 180

ImPRessions - Crenshaw Communications

JULY 13, 2022

Prepare a Briefing Book. Set them up for success by prepping a comprehensive briefing book well before the event. A briefing book will break-down the appointment times, media attendee’s background and the key topics for discussion. Consider The Impact on Local Communities.

Media 294

Media Trade Shows Travel Interviews 294

Cision

SEPTEMBER 1, 2015

Although every executive is different, we’ve observed clear trend lines in our work with hundreds of top C-suite inhabitants since starting Phillips Media Relations in 2004. In our media training sessions, I usually lead off practice interviews with a seemingly simple question: Can you tell me about your company?

Media Training 120

Media Training Media Training Interviews 120

Cision

SEPTEMBER 1, 2015

This is a guest post by Brad Phillips , author of The Media Training Bible. Top executives make many of the same media mistakes the rest of us do—but their missteps are often magnified, becoming top headlines on news and business websites worldwide. Want to learn more media training tips? They Say Too Much.

Media Training 120

Media Training Media Training Small Business 120

Barokas

MARCH 16, 2020

And while there’s no rule book on how to deal with this crisis, Barokas is committed to helping our clients navigate communications best practices in this challenging and uncertain time. Consider all stakeholders (partners, employees, candidates, customers, media)—update them frequently and in a timely manner.

Communications 88

Communications Case Study Conference Resources 88

PR for Anyone

APRIL 6, 2022

One thing that every single person reading this post can be sure of, is that they have something to pitch the media relating to upcoming college graduates. Do you have a book that you could bring. And by putting that nugget in my pitch helped me get the yes! We all have something that would be advice to them.

Pitching 130

Pitching Television Media Real Estate 130

Communications Conversations

JULY 18, 2019

She’s not only a legend in the solo PR community–she’s an outright institution in the local PR community. I think everyone has a skill that best suits them; for me that’s media relations. You also do a ton of media relations-TV work in town. Who are some of your clients?

Local 94

Local Course Community Interviews 94