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Engaging (and grilling) the social side of James Grunig

PR Conversations

Toni Muzi Falconi writes: Regular readers of this blog are aware of my long-term, personal relationship with the Grunigs, yet I confess surprise when I read Jim Grunig’s first comment on this earlier blog post. ” We’re delighted you also waded into our blog’s territory to opine. At the Arthur W.

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A Conversation with ChatGPT About AI and PR

Landis PR

A currently free tool from OpenAI that was released to the public in November as a research preview, ChatGPT can be asked to help with everything imaginable, such as writing high school essays, crafting haiku, drafting cover letters for specific jobs, writing contracts, creating code for a new app, or explaining the theory of relativity.

Ethics 52
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How to Never Run Out of Great PR Ideas Again

Doctor Spin

Coming up with inspired PR ideas is hard work and can sometimes be challenging. I’ve based this method on making lists and extracting PR ideas that you can use from them. Edward Bernays, the father of public relations. What about making a row of quiet rooms where employees can meditate and catch their breaths?

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The Formula for Personal Branding

Doctor Spin

Personal branding can lead to professional success by defining yourself professionally through six steps: introspection, understanding, developing, mantra, crafting, digital footprint, and communicating.” Think about it for a second: In this blog post, I’ve given you an overview of what’s been said elsewhere on this topic.

Brand 52
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Five Critical Trends in Digital PR You Must Act On

Norton's Notes

Let’s take a closer look at these trends. If budgets for digital are increasing but we’re spending that money on media relations and the like because ‘that’s what we know’, that’s a worrying statistic. Put it this way: you can pay to fish where the fish are, or you can go and fish for free where there aren’t any fish.

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GDPR in PR: A European Law That Impacts Everyone

The Hoffman Agency

It was critical that they did, however, as the penalties for breach of the regulation can be punitive: up to a 20 million euro fine or 4 per cent of annual turnover. If the data held relates to an individual who’s in the EU, GDPR applies. Legitimate interests. The concept of ‘legitimate interests’ is a useful one. Handy stuff.

Data 28
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“O, where is loyalty?” The duties of experts and conflicts of interest

Practical Law Construction

When will conflicts of interest arise and how can they be avoided? The professional who receives relevant confidential information from a former client may not act for a new client whose interests conflict with those of the former client unless the firm can show that there is no real risk of disclosure of that information to the new client.