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From Solo PR Pro to Agency and Back Again

Solo PR Pro

A recent episode of That Solo Life podcast, aptly titled “Breaking Up the Band – Becoming Solo Again,” taps into a topic that resonates deeply with many in the PR world: scaling down from a small or microagency to a solopreneur. This blog post is your guide in navigating these waters. The fundamental takeaway?

Agency 97
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How Public Relations Helps Brands Sell

Landis PR

NOTE: This is a reposted blog by our Public Relations Global Network partner, Roop & CO. For the original blog, please visit here. Every organization, business and brand rely heavily on its public reputation for success. Publicity gives brands the power to reach a large audience and share their stories with the world.

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Digital PR: Importance for Your Brand in 2021

5W PR

Digital PR is an online marketing approach that’s used to increase a brand’s awareness via internet-based strategies. While in many ways it’s similar to traditional PR, digital PR reaches a broader audience. That said: Why is digital PR important to your brand in 2021? Increase your Web Traffic.

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Engaging (and grilling) the social side of James Grunig

PR Conversations

Toni Muzi Falconi writes: Regular readers of this blog are aware of my long-term, personal relationship with the Grunigs, yet I confess surprise when I read Jim Grunig’s first comment on this earlier blog post. Fourteen questions posed to James Grunig from PR Conversations contributors Questions from Judy Gombita (Canada) Q1.

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Public Relations Practitioners, Artists formerly known as Invisibles

PR Conversations

A practitioner’s musing about balancing the visible and invisible work in 21st-century PR. I read a review in the Wall Street Journal of what looks to be an interesting book, The Invisibles: The Power of Anonymous Work in an Age of Relentless Self-Promotion , by David Zweig. PR as a craft. By Bob Geller.

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Inside the Influencer’s Perspective — What Marketers Can Learn From The 2022 HAVEN Influencer Conference

MaccaPR

As I touched down in Atlanta recently, I was excited to join over 500+ influencers and notable brands such as Ryobi , Home Depot , and BEHR at the annual HAVEN influencer conference. Here’s what I learned on behalf of Maccabee PR and its clients: Authenticity is key with influencers. Influencers are humans too.

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Public Relations Tips: Grow to New Heights Fast in 2020

PR Fuel

The question you may be asking yourself is, how do you generate that light? How do you bring attention to your business? You may have heard experienced business owners talking about the power of PR to bring a business into the light of consumers’ attention. What Does PR Stand For?