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7 reasons why effective PR is more important than ever

Remote PR Jobs

Combine that with an erosion of faith in government and private institutions, and it can make for a difficult environment. RELATED: Take the first step in achieving communications excellence ] This means the credibility of media outlets and other information sources is more important than in the past. Goodwill has value.

Mobile 100
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Selfish Altruism: Ned Lundquist on Origins of the JOTW and an Appeal to Take the Annual Comms Survey

Sword and the Script

We had just finished an $80,000 consulting project with the government and were on the hunt for our next gig. He’s really done wonderful service for the communications field and has built a 6,000-person strong community in the process. Things seemed to be going well. His answers follow below. >>>

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Survey: Most B2B Marketing Writers Aren’t in Direct Contact with Customers

Sword and the Script

The first step in communications is audience identification. Check out our services.]. Below are several ideas – that also support the development of a governing program. Either way, these interviews are great for blogs, articles and newsletters – it’s content for customers and by customers – and it gives you direct insight.

Survey 116
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Corporate Social Responsibility Everyone Should See

Mindful Marketing

Jason, who wrote a guest blog for Mindful Marketing about a smart cane and who was my coauthor on a CommPRO article titled, “How Serving Blind Consumers Creates Competitive Advantage,” is completely blind. Its mission is to make a life-sustaining service safely available to a group of consumers who are consistently underserved.

Corporate 102
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They Don’t Make Marketers in Law School; Off Script #22: Ginny Allen

Sword and the Script

Later she opened her own business providing marketing services to law firms. For example, in my home state of North Carolina, a lawyer’s marketing (or “communications about a lawyer’s services,” as the rule puts it) cannot be false or misleading. She is my guest in this excellent Q&A addition to the Off Script series.

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Powwowing With Pepco on Social Media

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. That, I understand. Here’s the interview.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

It is not something often said about mass communication, but it is so integral to our lives - and always has been - that it is easy to take the dissemination of information and its associated methods and tools for granted. Mass communication aims to meet these needs. Main Topics Quick Links What is Mass Communication?

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