Onclusive

JUNE 2, 2021

If you have a media monitoring solution , such as Onclusive, you’ll discover a wealth of information in the big data analytics provided by these advanced technologies—from the current trends to the most impactful stories, authors, publications and messages that drove desired actions.

Data-Driven PR 369

Data-Driven PR Data Analytics Product Launch 369

Shift Communications

OCTOBER 1, 2015

The chefs grab their beets and lamb; we collect our data. As marketers, we are bombarded with information and data from all directions. Social media data, web analytics, email marketing metrics, oh my! The post Beets, Tomatoes…Big Data? Tori Sabourin. Marketing Analyst. Photo Credit.

Big Data 60

Big Data Data Pinterest Storytelling 60

Shift Communications

NOVEMBER 10, 2014

Big data is a buzzword thrown around in every industry. Companies of all shapes and sizes collect data that can be used to make strategic decisions at every level. petabytes of data. Social Media Data. Wal-Mart completes one million customer transactions every hour, and with them comes 2.5

Data 117

Data Data-Driven PR Big Data Analytics 117

Onclusive

SEPTEMBER 20, 2017

But with PR attribution, one can see how efforts impact business goals and metrics aligned with the lower part of the funnel, such as whether those articles prompt downloads, convert leads into customers, and so forth. Make Data-Driven PR Decisions. With more data than ever also brings more access to insights than ever.

Analytics 170

Analytics Measurement Data Technology 170

5W PR

JUNE 6, 2022

In fact, using data-driven approaches is relatively new in public relations, especially in terms of the different advancements of tools and technologies in the realm of data analytics. That’s because companies still need tools that will help them work through and with all the data that has been generated.

Trends 88

Trends Data SEO Consumer 88

Shift Communications

OCTOBER 31, 2016

Rather than assigning a whole team to read the day’s news or client mentions, smart PR professionals will take advantage of the latest Big Data technologies like Apache Spark , and use an artificial intelligence summarize the relevant news about their clients and provide useful insights about what’s driving the day’s news.

Analytics 60

Analytics Data Analysis Technology 60