ImPRessions - Crenshaw Communications

OCTOBER 22, 2019

Whether it’s a B2C company that needs a high volume of sales or a B2B with a slower selling cycle, every high-growth business invests heavily in customer acquisition. Many businesses use a mix of email marketing, paid search, SEO, content marketing, and social media marketing to create prospects and turn them into customers.

B2C 120

B2C Product Launch SEO Storytelling 120

Prohibition

JANUARY 15, 2020

It goes without saying that press office skills are vital in public relations. product launches, company news, events, etc.) However, as well as issuing standard releases (e.g. it’s really important to be as proactive as possible when to be successful.

How To 62

How To B2C Trends B2B 62

OnePitch

APRIL 14, 2022

She’s been working in PR/communications for over 10 years and has experience servicing B2B and B2C clients of all sizes and in almost every industry. On a day to day basis, that could consist of anything from assisting my team in developing key account plans (tradeshow activations, product launch plans, etc.),

Healthcare 52

Healthcare How To Pitching Product Launch 52

Sword and the Script

DECEMBER 20, 2022

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. PR finds owned media programs complement media relations efforts. “I see a few things.

Marketing 189

Marketing Content Marketing Data Social Media 189

Critical Mention

AUGUST 29, 2019

If you’re a B2C organization targeting newlyweds or parents, you might go for something a bit more casual and bubbly. It’s ok to add a little bit of humor within certain media channels. More specifically, social media is a great place to test this practice. Provide Latest News Releases. Some people love a good pun too.

Company 81

Company Brand Branding B2C 81