Shift Communications

JANUARY 22, 2018

Many social media crises, such as brands saying something inappropriate, stem from failures of integrity. Kenneth Cole failed a test of character and integrity when it tweeted commerce-related social media content in response to world tragedies, evincing a lack of care. Failure of courage , to not take an important stand.

Crisis Communications 98

Crisis Communications Crisis Reputation Communications 98

NewsWhip

SEPTEMBER 14, 2023

Barbie’s marketing was the talk of the town on social media , with several partnerships becoming part of the discourse in their own right, but the coverage of the movie never really slowed down either. All in all, not a great month for Nike’s reputation. The story originally totaled over 1.4

Brand 78

Brand Branding Viral Apparel 78

David PR Group

OCTOBER 12, 2016

We read about social media slip-ups that impact businesses all the time. An executive inadvertently posts a tweet with confidential information, employees offer-up opinions on controversial subjects and find themselves in hot water, and social media departments inadvertently publish offensive images. Define social media.

Policies 40

Policies Social Media Handbook Guidelines 40

ImPRessions - Crenshaw Communications

MAY 29, 2018

A company’s message can be a powerful differentiator, and it should show in its communications, from social media posts to CEO bylined articles. At times, a company’s branding or advertising will compete with the PR messaging, or it simply doesn’t fit the story the PR team is serving up to media.

Apparel 160

Apparel Construction Agency Interviews 160

Reputation Us

AUGUST 18, 2016

There will always be exceptions or opportunities to move beyond pure word-of-mouth (influencer and media relations, social media, etc.) Nordstrom believes in taking care of its customers even if it means taking back a set of tires that were never even purchased at the apparel store.

Apparel 60

Apparel Strategy Customer Service Financial 60

Ethical Voices

OCTOBER 16, 2023

She discusses a number of important ethics issues, including: Why corporations need to be careful they aren’t the ones spreading misinformation Ethics of data analysis Why PR pros need to change their definition of media Tell us more about your career and yourself? I grew up in West Monroe, Louisiana. As a user myself, I look at TikTok.

Ethics 80

Ethics Data Crisis Apparel 80

Communications Conversations

MAY 30, 2018

Current role: Co-founder and CEO of a women’s apparel startup, Alice Riot LLC. I’m co-founder and CEO of a women’s apparel startup, Alice Riot LLC. I miss the issues and reputation management work, especially on corporate responsibility issues. Prior to Alice Riot, I had zero background in fashion or apparel.

Apparel 106

Apparel Public Affairs Training Corporate 106