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Interview with Entrepreneur Evan Mendelsohn, Co-Founder of Tipsy Elves

Deirdre Breakenridge

If you’re interested in the Ugly Christmas sweater, then you may enjoy my interview with Evan Mendelsohn, who is the co-founder of Tipsy Elves. Of course, after you read this interview, you may want to run out and get your ugly Christmas sweater or better yet, buy one for someone special in your life. Interview Mentoring PR 2.0

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Want To Work In Tech PR? Here Are 5 Questions

ImPRessions - Crenshaw Communications

Jobs are more in demand than ever, as brands in every vertical and size have come to recognize the value of positive reputation and third-party endorsement. With that in mind, here are five questions that anyone interested in tech PR — especially B2B tech PR — should be able to address in a job interview. Where do you get your news?

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Things Your PR Firm Should Tell You (That You May Not Want To Hear)

ImPRessions - Crenshaw Communications

A business may think it has fully defined its brand voice , but it sometimes has only a narrow view, or one based on technical superiority. The PR agency brings valuable objectivity and experience to the table, and a good team will collaborate on defining and fleshing out the brand voice and its story. How to face the music.

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How to Reach Career Resonance: Purpose, Passion and Persistence

PR Job Coach

After the initial interview, my boss created my role which plays directly to my strengths—media and relationships. Our team helped build it to an internationally recognized brand in just a few years. From there my PR career took off in a variety of industries, including apparel, technology, spas and even a stint at the Catholic Church.

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When to Ask for a Media Retraction and When to Bite Your Tongue

Polaris

dpms is a local London business that sells branded apparel, jewelry and products by local artisans. They’re passionate about their brands and troubled when public statements don’t accurately reflect reality. Properly prepare for media interviews. But do enough interviews and errors are bound to occur.

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Behind the Headlines With Angie Mathews

Cision

So how can your brand keep up? In this interview, Angie discusses how to stay relevant with consumers, create an impactful message and build better relationships with the media. In this interview, Angie discusses how to stay relevant with consumers, create an impactful message and build better relationships with the media.

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3 former PR pros who made mid-career shifts and lived to talk about it

Communications Conversations

Current role: Co-founder and CEO of a women’s apparel startup, Alice Riot LLC. I’m also a consultant to Sprosty Network, and we’ve together worked over two years to build the brand for its RetailXelerator (RX) program (an innovation pipeline program for major corporations). Kelly Groehler. What was your last PR job?

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