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Why Employee Opinions Are Their Own…& a Reflection Of Your Brand

Cision

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. In the age of social media, brands are quick to try to distance themselves from employees on social media. First, it can make an employee feel they have a false sense of freedom of brand speech. This is dangerous in two ways.

Employee 129
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How Airlines Like Delta Hold Parents Hostage

Sword and the Script

One of the first questions I remember Delta’s website asked me when booking travel was my daughter’s age. For a mere eighty-eight additional dollars, the airline was kind enough to reassign us in a row together. Other Airlines Prey on Parent Emotions Too. American Airlines too has earned a reputation for targeting parents.

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Latest Technologies Every Traveler Needs

5W PR

This global platform combines data science, user-friendly design, and world-class service, to bring businesses and their employees the most rewarding travel experiences possible. Planning and booking travel is a full-time job. Even better, once you’ve found your perfect plan you can book tickets directly through their site.

Travel 103
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For Southwest and Airbnb, Response Makes the Crisis | David PR 

David PR Group

In each case, the company wasn’t the source of the original problem, but how they responded caused damage to their reputations. . The international grounding of the Boeing 737 Max 8 impacted dozens of airlines and thousands of passengers, and it represent ed a logistical nightmare for every airline.

Crisis 58
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The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

Southwest Airlines. Southwest Airlines is known for its friendly and fun-loving flight attendants. Southwest Airlines employees celebrate passenger’s 104th birthday. The company also offers a no-questions-asked return policy, even if the product has been opened and partially used. 4 Ormont Blumberg, P.

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Communicating in a global crisis

PR in High Definition

Then, I received a push notification from an airline company offering me a discount on baggage for my next flight if I book by the end of the week. I began to wonder: are people actually booking holidays during a global pandemic? Naturally, this slightly unsettled me.

Crisis 71
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PR Rock Stars: Sun Country’s Brittany Chaffee

Communications Conversations

Let’s hear all about her in this month’s installment of PR Rock Stars: You’re the marketing manager for Sun Country Airlines–and you’re a boomerang employee, back after a few years away. In continuum, the same opportunity opened back up for me at Sun Country Airlines. The employees are family.