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Meet the Media: Justine Murphy, Senior Editor at Laser Focus World

Bianchi Biz Blog

Smart farming” is on my radar as well; it’s poised to change the future of farming and agriculture as a whole. For this series of articles, I won a first-place writing/reporting award from the New England Newspaper and Press Association. You can follow Justine on Twitter at: @jmurphoton. He’s been a mentor ever since.

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Engaging reporters on Twitter: Why it’s an over-hyped “best practice”

Communications Conversations

For years, we’ve heard the mantra: Engage reporters on Twitter. On one hand, Twitter and social media platforms have given us a set of tools that help us research the heck out of reporters. But, engaging most reporters on social media sites like Twitter? Build relationships on social media. Except, maybe it hasn’t.

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Media Monitoring: How to Plan, Execute and Engage

Cision

For instance, if your company name is “Fire & Ice,” some outlets may write it as, “Fire and Ice.” Track any relevant blogs, Twitter handles, and other personal channels in relation to your brand. Any generic industry term, such as “finance” or “agriculture,” will yield thousands of irrelevant results.

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Coffee with a Journalist: Lisa Martine Jenkins, Protocol

OnePitch

Click below to follow Lisa Martine Jenkins on Twitter and LinkedIn. Now, this is not usually what I ask on here, but how do you deal with the beat you write about like emotionally? [00:03:52] LMJ: I think it requires a certain level of both realism and optimism at the same time. Lisa is a senior reporter at Protocol covering climate.

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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

Of course, I couldn’t write a post like this without nominating a couple people myself! Theresa Reps , agricultural affairs manager, Midwest Dairy (nominated by Brian Bellmont). I put a few guidelines on this–these folks had to be non-manager/non-director level. They had to be younger than 30.

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Behind the Headlines With Lauren Kaufman

Cision

For as long as I can remember, I have loved art, writing and being creative. While I excelled at all my classes, I would always rather write an essay than take a multiple choice test. In this interview, Lauren discusses how to multitask effectively, her exciting plans for the Harley-Davidson Museum and the challenges brands face today.

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#measurePR Recap (April 2017): Measuring Financial Communications

Waxing UnLyrical

Erica suggests honing writing skills: A7 Hone your writing & editing skills. The next #MeasurePR Twitter chat will be held TOMORROW, Thursday, May 11, 2017 from 12-1pm ET, so make sure to mark your calendars (you can still RSVP to the Facebook event ). Constantly look to evolve and learn. Quality AND Quantity are important.