Remove Advertising Remove Print Remove Transportation Remove Video
article thumbnail

Behind the Headlines With Nick Hawley

Cision

In this interview, Nick discusses how to approach integrated communication, why print may still have a place in your strategy and how to build relationships with reporters. For example, let’s say we filmed a great video for a client. Some brands really lend themselves well to print and out of home advertising.

Print 120
article thumbnail

Lockdown letter: brainstorming second order COVID-19 effects

Stephen Waddington

We need local, decentralised responses to arts, culture, education and transport. Tech response to physical separation - remote video production is connecting people via the internet with remote events such a births and funerals. The exception may be local and hyper local print that connects directly with communities.

Tourism 118
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Letter from Middlesbrough: 13 lessons from Mary Meeker’s 2019 report

Stephen Waddington

The internet ad market #3 Mobile and telly ad and viewing parity The time spent on media versus advertising revenue is in sync for desktop (18% vs 18%), TV (33%) and mobile (34%). Radio is under indexed (12% vs 8%) and print is over indexed (3% vs 7%). #4 More than half of the impressions generated on Twitter include an image or video.

Report 81
article thumbnail

6 inspiring B2B campaigns you’ll wish you came up with yourself

The Resolution Blog

The issue was that Amazon wanted its HQ in a bustling hub with an international airport, a population of more than one million, and access to plenty of different forms of transport?—?things It resulted in 1,037 global print media mentions and it was featured in more than 30 global broadcast segments. Snapchat (which resulted in 1.4

B2B 120