2021 Creativity International Viral 
Prohibition
MARCH 11, 2022
Using strong imagery and visual creatives can really do the talking and work wonders for content. International Women’s Day – Imagine campaign. On International Women’s Day this new poster campaign seeks to highlight unconscious gender bias. The following video and drawing that went viral sums it up quite well.
Buzzstream
JUNE 16, 2021
In a serendipitous twist of fate, when I was writing this article, I came across this tweet from Louise Parker , Digital PR Director at @propellernet : Im not saying im massively advocating this because creativity and innovation are great yada yada but I swear the biggest myth is that if your idea has been done before you can’t do it.
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Buzzstream
FEBRUARY 3, 2021
What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. However, creative content surrounding your client’s core areas of expertise should be prioritised, in order to attract coverage on the right sectors and publications.
Buzzstream
DECEMBER 17, 2020
As an expert with using it, having done a step-by-step guide on it here , he explains, “For anyone running international PR, BuzzSumo is a great way of understanding what content will and won’t work in different countries. This will force you to get creative with the sorts of terms you think your coverage will fall under.
Prohibition
JANUARY 14, 2022
In today’s world, a negative story about your brand or organisation could go viral in an instant. A company or organisation is only as good as its ability to quickly, effectively, and creatively manage a crisis. Will you hold an external or internal press conference? What is a PR Crisis Plan? PR Crisis Management Tools.
NewsWhip
MAY 12, 2021
MAY 7, 2021 | 11:30am EST / 4:30pm GMT. Every successful creative campaign is powered by insight. Lauren Powell, Analytics & Social Listening Lead with PepsiCo’s Creators League Studio, joins NewsWhip CEO Paul Quigley for a discussion on using content analytics and social listening to support the creative process.
Buzzstream
MAY 19, 2022
Or it can come from internal data. Other keywords need a creative eye to find a way to insert proprietary data to make it pitchable. The most successful brands will find creative ways to insert their own survey data to make a post linkable. . If I click on their website, the first thing I see is a Fall 2021 report.
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