article thumbnail

5 Simple Ways Small Businesses Can Ace Social Listening in 2019

Waxing UnLyrical

Big business bureaucracy stifles B2C communication. Small businesses on the other hand, are like the local government, they’re closer to consumers. Align Technology. The post 5 Simple Ways Small Businesses Can Ace Social Listening in 2019 appeared first on Shonali Burke Consulting. IHS Markit.

article thumbnail

Top Digital Customer Experience (CX) Trends for 2019

Waxing UnLyrical

For those curious enough to know more about the same, the following will aid you in enlightening yourself about the Top Digital Customer Experience Trends for 2019. The prior year was where artificial intelligence witnessed a sudden spike in popularity with even small businesses integrating the technology within their workspace.

Trends 70
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top Ad And Marketing Podcasts For PR Pros

ImPRessions - Crenshaw Communications

62 million Americans listen to podcasts each week, and the first ten months of 2019 saw a record 192,000 new podcasts launched. With WFH a new normal in the COVID era, listeners are consuming a vast array of podcasts across business, finance, education, entertainment, and more, and at different times of the day. .

Marketing 306
article thumbnail

Top Ad And Marketing Podcasts For PR Pros

ImPRessions - Crenshaw Communications

62 million Americans listen to podcasts each week, and the first ten months of 2019 saw a record 192,000 new podcasts launched. With WFH a new normal in the COVID era, listeners are consuming a vast array of podcasts across business, finance, education, entertainment, and more, and at different times of the day.

Marketing 204
article thumbnail

3 Studies with Benchmarks for Content Marketing, Blogging and Webinars [UML]

Sword and the Script

About half of businesses outsource some content marketing. Of those, 84% say they outsource content creation; distribution, technology, strategy and measurement were distant followers. 2019 Webinar Benchmarks Report by On24. 50% of respondents said they outsource some aspect of content marketing.

article thumbnail

The Making of Cision: A Brief History of 15 M&A Transactions that Consolidated a Sizable Chunk of the PR Technology Market into One Company

Sword and the Script

In the course of putting together the monthly PR technology summary ( PR Tech Sum ), I’ve realized that no news site has compiled a complete list of all the acquisitions around Cision. The suite was the weaving together of tools Vocus had acquired into a product aimed at the small business market. 4) October 22, 2014: Gorkana.

article thumbnail

A Brand Is a Business Risk to be Understood and Managed; Off Script No. 40: Brianna Carroll Boyle

Sword and the Script

Security overlaps with risk management, and as businesses have become more reliant on the cloud and more products are sold with internet connections, there’s been a lot of discussion about the role the CMO has in cybersecurity. BCB: Technology has made a massive impact on PR, and the importance of digital can’t be overstated.

Brand 107