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Data-Driven PR Campaign Planning: Part 1

Onclusive

A public relations campaign is a series of activities that are planned in advance to achieve a clear objective, such as improving brand reputation, raising awareness of a new product launch, or reaching a specific audience to influence desired actions. . Where will you find these insights? Determine your campaign objectives.

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5 Marketing Trends to Keep On Your Radar in 2019

PR 20/20

If the “same old, same old” mentality applies to your marketing goals and campaigns in 2019, it’s time to take a step back and evaluate how important success is to you. Without a refreshed outlook and adoption of current marketing trends and technologies, you can’t expect to outperform last year. Top Marketing Trends for 2019, Curated.

Trends 57
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Social Media Rock Stars: Toro’s Christian Plewacki

Communications Conversations

And, unlike many others who have these opinions on trends in the social media world, he’s actually done the work. But, for now, let’s meet this Social Media Rock Star and learn more about what he’s up to at Toro. First, tell us more about your role at Toro as Social and Digital Media Leader.

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A CRM with Real Analytics for Public Relations, M&A Report, Geoffrey Moore on PR Technology; PR Tech Sum: Propel, Burton-Taylor, Cision, Edelman and Onclusive

Sword and the Script

All the sessions were recorded, including the panel I participated on for media relations. And now, here’s this month’s PR technology summary…. PR Week published a story about a new vendor out of Tel Aviv that’s has launched what it pitches as a CRM for PR. 4) Revenue inches up, profit slides: Cision Q2 2019 earnings.

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4 Trending Tactics to Add to Your Video Marketing Strategy

PR 20/20

, or read on as we highlight four trending tactics PEG presented during the HUG event that marketers should incorporate into their 2019 video marketing strategy. Incorporating videos into your social media feeds certainly isn’t a new idea. Square Format. Image credit: PEG. Live Streaming. And by no surprise, it’s growing.

Video 78
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5 Tips on Creating an Extraordinary YouTube Channel for Your Brand

Shift Communications

And a report shows that video traffic will comprise 80 percent of all consumer internet traffic by 2019. Do you want to plan content around key product launches you see coming in the future, or seasonal events? From a survey of consumers, 80% report that video is helpful when researching a purchase decision.

YouTube 60
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5 Tips on Creating an Extraordinary YouTube Channel for Your Brand

Shift Communications

And a report shows that video traffic will comprise 80 percent of all consumer internet traffic by 2019. Do you want to plan content around key product launches you see coming in the future, or seasonal events? From a survey of consumers, 80% report that video is helpful when researching a purchase decision.

YouTube 60