Remove 2019 Remove Crisis Communications Remove Crisis Management Remove Social Media
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The Importance of Social Media in Crisis Management

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Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan.

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The 10 Best PR & Content Marketing Conferences to Attend in 2019

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If you’re in search of PR and marketing conferences to attend in 2019, AirPR has pulled together a definitive list of the best and the brightest. International Association of Business Communicators (IABC) World Conference. Dates: June 9-12, 2019. Dates: October 20-22, 2019. Dates: September 3-6, 2019.

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2019 Corporate Crises: Failure To Plan Is Planning to Fail

Reputation Us

Already in 2019, corporate crises appear to be increasing and getting nastier than 2018. So how does a company handle a corporate crisis in today’s world? Two years ago, Forbes published its “ 13 Golden Rules of PR Crisis Management.” Be Ready For Social Media Backlash. Turn Off The Fan.

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Top nine PR crises so far for 2019

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We’re halfway through 2019 and a handful of crises have already occurred. Some of these came to light by members of the public calling brands out on social media for their slip-ups and others were campaigns by PR and marketing teams that simply did not turn out as planned. 4) A total fashion disaster: Gucci’s blackface sweater.

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The Top 10 PR Disasters in 2021

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It certainly wasn’t a good move and after an influx of social media comments and press articles, it of course resulted in him resigning. Hats off to Aldi’s social media team! They are always on it when it comes to social media content and really has crafted a fantastic social media presence.

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Why it’s important to prepare for a PR crisis

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In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. It doesn’t take much to provoke a crisis, sometimes just a simple mistake on social media can be enough. And not every company has an appropriate response to that specific crisis.

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From Online to Offline: Social Media Creates International Opportunities

Karen Freberg

As I have shared with my students all the time, blogging and social media can open up some amazing opportunities you would have never imagined. We have similar interests and connections in the crisis management field. Now, fast forward to 2019, and it has been the most downloaded article for Public Relations Review.