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In #PR This is all You Need to Know in 2016

Deirdre Breakenridge

Thank you Meredith Fineman for keeping me relevant), I have pulled together everything a PR person may have done in 2015 that they don’t need to do anymore, while giving y’all some guidance for 2016. Here’s what is O n Fleek for 2016: 1. Just ask Qualcomm Wireless Reach. I cannot take credit for coming up with these.

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Behind the Headlines With Sophie Raine

Cision

I understand W Communication was recently chosen to handle PR activity for the V Festival 2016. Firstly, we proved that we can deliver on large-scale events from our work with Live Nation, including the execution of Wireless 2015 and the Kopparberg Urban Forest 2014 and 2015. Don’t take no for an answer. Are you prepared for crises?

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How to Write Concise and Compelling Press Release Headlines

Beyond PR

Headline Before: XYZ Corporation, a Technology Company, Partners with Leading Consumer Electronics Brand ABC at ConsumerTech 2016 to Launch Wireless Earbuds. and ABC Brand Debut Wireless Earbuds. New Subheadline: Visit XYZ in booth 720 at ConsumerTech 2016. Headline After: XYZ Corp. Headline After: XYZ Corp.

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11 Shrewd PR and Marketing Predictions You Can Bank On

Sword and the Script

The volume of PR and marketing predictions reached an apex as we rounded the corner on a New Year and into 2016. In 2016, expect editors and reporters to be informed by metrics that help them decide what to cover, like Mashable’s predictive analytics tool. The word millennials will finally die a death in 2016. by Frank Strong.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

That year, Italian electrical engineer Guglielmo Giovanni Maria Marconi invented the "wireless telegraph" (16). For example, it also forms the basis of Bluetooth and Wi-Fi (wireless fidelity) which both transmit data wirelessly. Developed from corporate communications, it soon applied to mass media to the public (38).

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