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What’s Needed for a Successful Satellite Media Tour

Cision

With Pew Research Center’s 2016 State of the News Media showing audience growth in cable and network news , as well as an explosion in the digital video sector, brands’ communications strategy must look beyond the written word. As the brand or PR agency behind the media tour, you will be driving the action. Your Pitch Team.

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Top Tech Trends That Affect PR: Mary Meeker 2017

ImPRessions - Crenshaw Communications

Internet ad spend surpasses television spend. This is an existential threat to ad agencies, of course, but it also poses challenges and limitations for PR firms in ad networks as well as independents. The gaming industry generated $100 billion in global revenue in 2016, with nearly half coming from Asia.

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The Death of the Press Release.

Maxim Behar

Unless a television channel needs TV footage or some personal presence is essential, traditional media do not dispatch reporters to check out the situation on the ground anymore. For instance, Samsung launched their new Galaxy Note 7 phone in August 2016. The book is available on Amazon.com and BeharBooks.com.

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Coffee with a Journalist: Kimeko McCoy, Digiday

OnePitch

She also covers the DE&I and the future of workspaces from an agency perspective. 00:02:20] KM: If I look at it right now, it is a massive flood of everything from do you want to do a book review to here is a really good story about an organic brand on social media. That’s marketing on platforms, marketing on television.

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Honoring The Heroes Among Us – How the Orlando PR Community Responded to the Pulse Nightclub Shooting

PRSay

As the morning of June 12 unfolded, I struggled with the decision – as a parent – to switch on the television. I hate that the shooting happened in Orlando, and I hate that my friends and colleagues had to respond on behalf of their organizations and agencies. But not mass shootings. Not THE largest mass shooting on U.S.

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Honoring The Heroes Among Us – How the Orlando PR Community Responded to the Pulse Nightclub Shooting

PRSay

As the morning of June 12 unfolded, I struggled with the decision – as a parent – to switch on the television. I hate that the shooting happened in Orlando, and I hate that my friends and colleagues had to respond on behalf of their organizations and agencies. But not mass shootings. Not THE largest mass shooting on U.S.

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Fragments, Social Media & Channels; Unscripted Marketing Links

Sword and the Script

In his latest book, Content, Inc., In his latest book, Content, Inc., So in 2016 our past VP of marketing is now 46. This blog has transformed into a PR agency based in greater Atlanta with PR, content marketing and social media services engineered for the B2B market. Did you know?