Doctor Spin

FEBRUARY 22, 2024

What are some typical public relations objectives? PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Stephen Waddington

SEPTEMBER 18, 2020

Sarah Waddington has handed over #FuturePRoof to the BAME community for her latest book. FuturePRoof was founded by Sarah Waddington in 2015. Her goal was to create a platform to assert the value of public relations as a strategic management function and promote best practice. Anouchka Burton.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

Stephen Waddington

JUNE 22, 2017

FuturePRoof conversation at #PRfest about the value of public relations. The second #PRFest in Edinburgh proved to be a lively affair combining keynotes, panels and workshops. The latest phase of the project seeks out insight on the value of public relations when implemented as a strategic management discipline.

Public Affairs 112

Public Affairs Privacy Creativity Software 112

Stuart Bruce

MARCH 16, 2017

As public relations and corporate communications needs to become increasingly more visual gifs are one of the easiest and most effective ways to do it. The gif which shows the impact of different community choices was covered by The Washington Post. Danny Sullivan (@dannysullivan) 27 March 2015. Why use animated gifs?

Corporate 96

Corporate Communications Public Affairs Newspapers 96

ImPRessions - Crenshaw Communications

JUNE 30, 2016

The Cannes Lions Festival of Creativity – the Oscars of the advertising business – was held last week, and apparently it was a big disappointment for the public relations industry, which won fewer awards than in previous years. It may include community relations, third-party endorsement, word-of-mouth, and reputation management.

Agency 120

Agency Creativity Advertising Advertising 120

PRSay

OCTOBER 12, 2016

For a global enterprise that has built tremendous brand equity across its product portfolio, a crisis can translate into lost sales and public trust, and erosion of shareholder value. When Volkswagen disclosed the news, the conversation spread and was visibly seen as a “scandal” in the automotive community.

Big Data 60

Big Data Crisis Communications Data Crisis 60

Stuart Bruce

NOVEMBER 11, 2016

In the 2015 general election the then Labour leader boasted about how Labour’s enormous ground campaign would deliver four million doorstep conversations. But the public has moved on and politics hasn’t. The public quite rightly detest Hilary’s carefully crafted, religiously rehearsed, marvelous messages.

Communications 154

Communications Data Policies Twitter 154