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What is a Public Relations Specialist?

5W PR

The responsibilities can sometimes vary depending upon whom they work for.For the government, the role is usually to let the public know about the different activities of a governmental office, department, or official. You often hear public relations specialists referred to as press secretary, public affairs officer, or information officer.

Publicity 114
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The Chief Reputation Officer (CRO): A New Seat At The C-Suite Table

Reputation Us

Statistics from our 2019 survey on the Importance of Corporate Reputation quantify this. The CRO is a newly created position, but an increasingly influential addition to the corporate lexicon. Brand is what you say about yourself. Brand is what you say about yourself. But who oversees a company’s reputation?

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3 former PR pros who made mid-career shifts and lived to talk about it

Communications Conversations

You could replace “agency life” with “corporate life” and insert a whole other sub-set of people, too. Kelly Groehler, Tim Westermeyer and Betsy Andersen all traded in their corporate and agency PR careers for work in another field. They all knew that I had no interest in returning to a corporate role.

Apparel 106
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Hyundai “Message To Space” TV Spot – Marketing Masterpiece or Brilliant Illusion?

MaccaPR

space agency, NASA, was shot by a South Korean marketing team with a French production designer for a Korean car brand with music by the Austrian Radio Symphony Orchestra. Johnson points to the HUVr Board hoax in spring 2014, when skateboard phenom Tony Hawk participated in a 4.5-minute It was a brand win. Source: Hyundai ).

Film 48
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Six social media and digital communications trends for 2015

PR Conversations

As a result of the recent course, I’ve been reflecting on how in 2015, professional use of social media and digital communications will be essential for anyone working in PR, internal communications, public affairs, marketing and many other functions, in almost every type of organisation.

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Contemplating selfie disruptions in historical and modern-day PR

PR Conversations

“If I were Bernays, as a sign of self-expression, I would dedicate my creative genius to adapt (or adopt) the ‘selfie’ idea for a public relations program dedicated to individual emancipation in order to bypass the manipulative toxic media environment in which we are immersed.” The selfie as self-expression.

System 40
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Contemplating selfie disruptions in historical and modern-day PR

PR Conversations

“If I were Bernays, as a sign of self-expression, I would dedicate my creative genius to adapt (or adopt) the ‘selfie’ idea for a public relations program dedicated to individual emancipation in order to bypass the manipulative toxic media environment in which we are immersed.” The selfie as self-expression.

System 40