Polaris

NOVEMBER 20, 2014

creative agency. The video quickly went viral, racking up over 1 million views the first day alone. He also addressed the Cannes Lions International Advertising Festival. Its signature event is the Global Cardboard Challenge, held in 2013 and 2014 on the Saturday closest to the anniversary of the 2012 flash mob.

Storytelling 199

Storytelling Reddit Video Creativity 199

Shift Communications

OCTOBER 7, 2014

One of the classic examples comes from my favorite cookie brand, Oreo, which took to social with this tweet spoofing the notorious 2013 Super Bowl blackout. People can sense desperation and self-promotion in advertising in much the same way as when we watch The Bachelor. The same applies for not being overly self-serving. Build Tribes!

Marketing 138

Marketing Conference Trends Viral 138

Waxing UnLyrical

APRIL 13, 2016

Also, of note: Since April 2013, there’s been a 76% increase in Google searches for “influencer marketing”. Contests and giveaways hosted by influencers go viral almost immediately and this enhances the visibility of your brand manifold. The campaign went viral and was promoted by everyone and their brother, including Mark Zuckerberg!

Marketing 40

Marketing Viral Fashion Product Launch 40

Cision

NOVEMBER 24, 2015

In 2013, a photographer brought a lawsuit against BuzzFeed for the use of a photo he originally posted in Flickr. After he sent a takedown notice, the website took down the photo and updated its post, however, the photographer alleges the photo had already spread virally to other websites without proper attribution.

Examples 120

Examples Viral YouTube Infographics 120

Waxing UnLyrical

JUNE 25, 2014

Social media is very susceptible to human error, things are said in the heat of the moment without enough forward planning, and a large follower base can mean something goes viral in minutes. ” When HMV fired 60 staff members in January 2013, a staff member hijacked their official account to send a series of devastating tweets.

Social Media 83

Social Media Media Viral Tools 83

MaccaPR

JANUARY 6, 2015

Just as we did in 2013 with " PR and Social Media Counsel from MaccaPR''s Most Popular Posts ," we''re now taking a look back at the most successful recent posts on MaccaPR, according to our readers. Have we already moved past the " 7 Social Media Trends in 2014 Live from Social Media Marketing World " chronicled by Christina Milanowski?

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48