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6 Ways to Improve Your Business Expertise and Strengthen Your Ethical Core

PRSay

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 144
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Don’t Overlook Your Office Neighbors: The Importance of Building Internal Relationships

Deirdre Breakenridge

Many young professionals aspire to leadership roles in their organizations, and senior executives advise the way to the top requires a concerted effort to build relationships across an organization over time. Page Society in preparation for the book, “ Public Relations Ethics: Senior PR Pros Tell Us How to Speak Up and Keep Your Job.”.

Internal 208
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How APR Training Impacts Perceptions And Readiness To Provide Ethics Counsel

PRSay

New research published in the journal, Public Relations Review , supports the value of the Accredited in Public Relations (APR) credential when it comes to preparedness and likelihood to offer ethics counsel. The findings are based on survey research conducted with PRSA members during ethics month in 2015. Page Center.

Ethics 60
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An Interview with Richard Bistrong, CEO, Front-Line Anti-Bribery LLC

Critical Mention

From going to prison after being convicted for violating the FCPA (the US foreign anti-bribery law) to founding Front-Line Anti-Bribery LLC, and educating multinationals on current issues and challenges with respect to compliance, ethics and anti-bribery, Richard Bistrong has come a long way. I hope your readers will join me!

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The transition from media to PR: Four former journalists talk about the surprises, struggles and wins

Communications Conversations

Paul Business Journal). KSTP-TV told me in August of 2012 that they weren’t renewing my contract and they would give me a year to find another job. You know you have skills but you don’t know how they will translate outside of journalism. The journalism world is much more fast-paced. It was a tough journey.

Media 112
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A critical review of Excellence Theory in an era of digital communication

Stephen Waddington

This is the paper that I wrote for my CIPR Chartered Practitioner assessment in 2012. James Grunig assembled a team of six public relations academics and practitioners under his leadership. Other challenges include ethics, power, propaganda and Western bias. Excellence Theory is a much debated model of public relations practice.

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The Top 50 Social Media Influencers on Twitter

Cision

How to Balance Ethics and Reality in #Influencer #Marketing [link] pic.twitter.com/BWn4QG8m0s. — Pinterest and Instagram usage doubles since 2012, growth on other platforms slower [link] — Steve Rubel (@steverubel) August 19, 2015. GR8 thought leadership insights from Jeff Sheehan Be Engaged! Jeff Barrett – @BarrettAll .