Remove 2012 Remove Consumer Remove Content Marketing Remove Storytelling
article thumbnail

Branded Video Is Trending. Here’s What PR Pros Need to Know.

Cision

Google receives 4 million search queries per minute , about twice the number it received in 2012. Smartphone adoption surpassed 1 billion in 2012 and was projected to reach 1.75 At the risk of hyperbole, we’re on the cusp of a golden age of visual storytelling. Best Practices Featured Content Marketing video'

Video 120
article thumbnail

How to Evolve with the 2016 PR Trends

Marketwired

And so is Penguin, Google’s back-link algorithm (combined in 2012). Since SEO as we used to know it no longer exists, it’s all the more important to have a content strategy in place along with a team to execute it. You can tap into trending topics to determine the best times to share content.

Trends 105
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Content (R)evolution: Rick Kupchella on the Power of Brand-Driven News

MaccaPR

This format is the result of an intersection of news and content marketing, a completely unprecedented space in the media landscape in which online users are perusing articles, sending snaps and sharing memes that often are riddled with brand messaging.

Brand 48
article thumbnail

State of Healthcare Content Marketing: 5 Trends Transforming the Industry

Contently - Strategy

More importantly, what should doctors, hospitals, insurers, and healthcare companies do to improve the state of healthcare content online? We’ve extracted the most important healthcare content marketing trends using a combination of quantitative and qualitative data. You’ll also get the webinar on-demand.).

article thumbnail

State of Healthcare Content Marketing: 5 Trends Transforming the Industry

Contently - Strategy

More importantly, what should doctors, hospitals, insurers, and healthcare companies do to improve the state of healthcare content online? We’ve extracted the most important healthcare content marketing trends using a combination of quantitative and qualitative data. You’ll also get the webinar on-demand.).

article thumbnail

The transition from media to PR: Four former journalists talk about the surprises, struggles and wins

Communications Conversations

KSTP-TV told me in August of 2012 that they weren’t renewing my contract and they would give me a year to find another job. I had a non-compete clause so I couldn’t work in this market in TV. Using my storytelling skills that I’ve built up over my 18 year career in radio & TV but in a new way. A lot of things.

Media 112
article thumbnail

The 5Ps of Marketing Artificial Intelligence

PR 20/20

These are the questions we sought to answer in spring 2015 when I launched an internal initiative named Project Copyscale at my content marketing agency, PR 20/20. These are just a few of the seemingly endless examples of how AI has become prevalent in the companies we use everyday as consumers. The Marketing Machine Age.