The Hoyt Organization

JANUARY 8, 2024

This means that the oldest members of this generation are currently in their early twenties, comprising a rising generation of consumers. Gen Z is also known as digital natives, because they have grown up with the newest technology at their fingertips. Over half of Gen Z consumers are over the age of 18.

Consumer 91

Consumer Social Media Education Advertising 91

Shift Communications

JULY 5, 2016

In 2009 did we exceed 18 million stories per year. We might be able to get a story about our company placed in a publication, but in that vast sea of content, no one is paying attention. Schaefer’s content shock , in which marketers create more content than humans can possibly consume.

Publicity 110

Publicity eBook Analysis Google 110

Sword and the Script

NOVEMBER 1, 2016

Yet people like her influence consumer spending to the tune of $1.2 Such traditional marketing examples – the influence of young people on consumer sales – demonstrates that influence in the sense of marketing is highly contextual and therefore difficult to universally define. A List of Top Influencers.

Marketing 60

Marketing Study Survey Content Marketing 60

Communications Conversations

JULY 19, 2018

As someone who’s been in social media marketing your entire career so far, and someone who has worked his way up the social media ranks, what do you think of social media as a career path? What do you see as the biggest mistake most brands make when it comes to content marketing? That’s content marketing.

Social Media 60

Social Media Media B2B Content Marketing 60

MaccaPR

DECEMBER 10, 2014

When I first started our agency, I relied solely on PPC and SEO to market ThinkSEM, because I didn’t think blogs, social media or content marketing would do anything for us! The moral of the story for marketers: SEO, PPC, social media – it’s all tied together. Well, I was sorely mistaken.

SEO 98

SEO Interviews Blogging Engineering 98

ISEBOX

DECEMBER 1, 2016

Company A hasn’t evolved with advances in technology to harness the power of e-detailing, a blanket term that covers online physician marketing, promotional and communication activities. Doctors welcomed one out of every five reps into their offices in 2009, but that number was one in two by 2014.

Pharmaceuticals 70

Pharmaceuticals Communications Infographics Mobile 70