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What Are the New Rules of Marketing and PR?

wiredPRworks

In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. Thanks to David for writing the book, including me in the first one – such an honor!, Released in 2007, The New Rules of Marketing and PR landed six months on the BusinessWeek bestseller list.

Marketing 118
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Meet the Media: Philip Nussel, Web Editor at Automotive News

Bianchi Biz Blog

I have supervised the Automotive News collegiate internship program since 2007. Several former interns emerged as key members of our staff in recent years. In fact, two of our current three “Detroit 3” reporters are former interns. We also successfully placed several other interns at other Crain organizations.

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An Interview with Richard Bistrong, CEO, Front-Line Anti-Bribery LLC

Critical Mention

While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. I would do so via a live satellite feed, providing insights, and sharing my experiences at international conferences from London to Shanghai. When I was asked to speak outside of the U.S.,

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Meet the Media: Erica Schueller, Editorial Director, Commercial Vehicle Group at Endeavor Business Media

Bianchi Biz Blog

I work with the lead editors of each CVG brand to support implementation and continuation of consistent internal processes. Additionally, I still write, and will take on event coverage or feature assignments. I really enjoy writing stories where people share their experiences or perspective.

Groups 55
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Maxim Behar in Kamen Vodenicharov's show "The Evening of." on 7/8 TV

Maxim Behar

You know royalty, you know the leaders of the international political scene. Then at a certain point, I parted ways with journalism. I still think of this quote from Winston Churchill: "One can achieve many things with journalism, but one must know when to leave it". Kirill Asenov writes “One question gives me no peace.

Hotels 64
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How to Get On in New Communications: Be Nice

ZudePR

Stuart is an international PR adviser, speaker, trainer, and blogger. “My digital reach (and inspiration) is international and relatively unconstrained by time zones. Ann Handley is a Wall Street Journal best-selling author (Everybody Writes), keynote speaker, and the world’s first chief content officer (MarketingProfs).

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#InnovateNow With Sandra Fathi: The Merits of ‘Controlled’ Failure

Cision

In the last five years, the biggest changes in public relations have been social media and the rise of sponsored content or branded journalism. Although social media really began to percolate around 2007-2008, it was more of a novelty in the early days. We went on to receive awards and write bylines about social media contests.