2006 Media Relations Web Writing 
Bianchi Biz Blog
APRIL 5, 2021
I’m the web editor for Automotive News , supervising all breaking news content on autonews.com. I work with most of the editorial staff on breaking news for the web. I work with most of the editorial staff on breaking news for the web. I also supervise our excellent social media editor, Terry Kosdrosky.
Bad Pitch Blog
APRIL 9, 2006
An all too familiar Web fever is upon us. They want instant publicity in national media outlets and are willing to pay exorbitant fees to get it. Yet we all know media coverage does not happen overnight. Your first introduction of a client to the media should not necessarily even be a pitch (there are always exceptions).
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Bad Pitch Blog
JUNE 19, 2006
Oxfam brings us an interesting case study on social media relations’ ability to raise awareness. Instead the Gold Group helped Oxfam capitalize on a unique donation from actress Keira Knightley—a Vera Wang dress she wore to the 2006 Oscars. We also identified the relief boards and blogs that write about such efforts.
Bad Pitch Blog
AUGUST 15, 2006
Date: Tue, 15 Aug 2006 15:54:22 -0400 To: prblog@yahoo.com From: " AGENCY " AGENCY@AGENCYNAME.com > Subject: News: NAME Joins AGENCY NEWS FOR IMMEDIATE RELEASE CONTACT: FLACK NAME FLACK PHONE FLACK EMAIL NAME Joins AGENCY BETHESDA, MD- August 15, 2006- NAME has joined Bethesda, MD-based AGENCY as an Account Executive and Copy Writer.
Bad Pitch Blog
JULY 7, 2006
I don’t know if this is a blanket pitch sent to everyone; 5WPR doesn’t normally write the recipients name when it spam blasts its CAPITAL LETTER-LADEN account win releases to everyone with a pulse (and others besides); so I don’t know how exposed I am by putting this pitch up. But actually – I don’t care that much.
ZudePR
MAY 31, 2015
Andy is the strategic director and co-founder of Orbit Media , an award-winning, 38-person web design firm in Chicago. Ann Handley is a Wall Street Journal best-selling author (Everybody Writes), keynote speaker, and the world’s first chief content officer (MarketingProfs). “Writing makes me aware. “How?
Bad Pitch Blog
OCTOBER 20, 2006
Riveting topics like a new company logo, a new light bulb vendor or a new company web site. Good PR people politely explain that the news is big to the client but, in the eyes of the media, it’s not news. How is a new web site news and why would my blog write about it?” Adam Mazur of Rubenstein PR cares.
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