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A Luxury Sandwich Bag and Marketing with Drones: It’s a Campaign Round Up

Prohibition

Some are enjoying the unserious and simple, yet well-crafted design, while others have critiqued the huge price tag and feel that ‘designer brands are running out of hand these days’. In the video, KitKat encourages people to write ‘Have a break, and then…’ followed by its question. We chalk that up to a win! We loved this!

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Mastering the art of simplicity to make your brand stand out  

PR in High Definition

The Free Hugs Campaign began in 2004, founded by an Australian man under the pseudonym Juan Mann, where volunteers offer hugs to complete strangers in public as a random act of kindness. But, of course, not all brands fit into this style of campaign ‘shareability’. To spread the love. Even a snappy slogan or retweet can go a long way.

Brand 62
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Branding Together: Inside Influencer-Targeted Events From Don Julio and Princess Cruises

PRSay

The two events — “ Neon Carnival ,” presented by Levi’s and Don Julio Tequila; and a Princess Cruises dining experience and storytelling workshop with chef Curtis Stone — illustrated the varied approaches that big brands are taking to create sharable experiences and engage their most sought-after social media influencers.

Brand 113
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NIL from a former student-athlete and professor perspective

Karen Freberg

When I officially retired in 2006, I ended my career as a 4x All-American, 2x SEC Conference Champion, 2004 Olympic Trials finalist, and was USC’s school record holder for 12+ years. I even did some guest blogging for sites like Trackshark and Dyestat. Explore unique yet high profile partnerships that match up with your brand.

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Gen Z Trends: Sept & Oct 2023

5W PR

Mean Girls cast reunites for a Walmart Black Friday ad – Lindsay Lohan, Amanda Seyfried, Lacey Chabert, and more from the beloved 2004 chick flick reunited in a Mean Girls themed Black Friday ad for Walmart. The post Gen Z Trends: Sept & Oct 2023 appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

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A CMO's Insights: Your Brand Can Save The World (Part 2)

MaccaPR

Here, we share more of Mark's insights from our IABC/Maccabee event, “Can Your Brand Save the World?” By elevating the message and saying the Always brand stands for something bigger than just the product — yes, it’s risky, but it was a breakthrough attention-getter for the brand.”. You go back into the history of your brand.

Brand 48
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Research Shows Journalists Want More Multimedia from PR Pros

Beyond PR

In 2004, Jon Forsythe was one of just a handful of Washington Post journalists who were given a video camera and told to go report on the news. Technology is so advanced that reporters can shoot and edit a short 90-second video in 15 or 30 minutes,” he says. I can write three articles in the amount of time I can shoot a video.”.