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How to Perfect Audio: Social, Live and Virtual with Ted Gregorek

wiredPRworks

Listen in as Barbara Rozgonyi , host of Growing Social Now, gets you the strategies, tools, and equipment you need to make top-notch podcasts, recordings, and live event productions sound not just good, but great! About Ted Gregorek. As the CEO of T. Tune into smart insights, cool tips, and lots of laughs. About Barbara Rozgonyi.

How To 52
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Masters in Marketing Interview: Paul Furiga, WordWrite Communications

Mindful Marketing

We caught up with Paul to talk PR, journalism and branding – oh, and to find out what story crafting is. Our focus is on companies with complex products and services, so we work primarily with businesses that sell to other businesses. I’m not saying your brand is unimportant. And those are two elements of its brand.

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What Are the New Rules of Marketing and PR?

wiredPRworks

Organizations have learned to win by developing what David calls a “Fanocracy” – (the subject of his Wall Street Journal bestseller) – tapping into the mindset that relationships with customers are more important than the products they sell to them. How can you keep your product or service from getting lost in the digital clutter?

Marketing 118
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Behind the Headlines With Imelda Suriato

Cision

Brands need to connect with their audiences through effective communication. Imelda Suriato, vice president of Cone Communications, says the consumer needs to be the focus, not the brand. Cone is the unparalleled leader in delivering innovative communications programs that always make a difference to businesses, brands and society.

Nonprofit 120
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Barry Moltz on ChangeMasters, Small Business and Social Media

wiredPRworks

” In the latest episode of “ Growing Social Now ,” I interviewed Barry about his book, social media, and the challenges small businesses are facing. People now buy experiences and relationships, not products. It’s a compelling, and timely, conversation for businesses of all sizes.

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Brand Values Q&A with Former General Mills CMO Mark Addicks (Part 1)

MaccaPR

This is part one of our two-part 'Your Brands Can Save the World' blog post series. But today, some of America’s boldest advocates for social change, LGBT rights and racial tolerance are brand names : Target, Campbell’s Soup, Chevrolet, Ben & Jerry’s, Burger King, Under Armour and Dove. You remember Robert F.

Brand 48
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The Evolution of Event Marketing; Off Script #27: Mark Granovsky on Why Events are a Microcosm of Industry

Sword and the Script

His first client came in 2002. More importantly, at the time, this was all brand new: putting a show guide on a mobile device that featured his client Cisco as the lead sponsor would have provided incredible visibility. See these related interviews: Confusion, Technology and Talent in Marketing; Off Script #26: Frank Pollock.